000 02532 a2200181 4500
008 140211b xxu||||| |||| 00| 0 eng d
020 _a978-81-203-4885-1
082 _a658.4012
100 _aDAVID, FRED R.
_912371
245 _aSTRATEGIC MANAGEMENT CONCEPTS AND CASES: A COMPETITIVE ADVANTAGE APPROACH
_cDAVID, FRED R.
250 _a14
260 _bPHI LEARNING PRIVATE LIMITED
_aNEW DELHI
_c2013
300 _aXXX, 271
_bPAPER
505 _aContents: Preface Acknowledgments About the Author Part 1: Overview of Strategic Management Chapter 1: The Nature of Strategic Management Part 2: Strategy Formulation Chapter 2: The Business Vision and Mission Chapter 3: The External Assessment Chapter 4: The Internal Assessment Chapter 5: Strategies in Action Chapter 6: Strategy Analysis and Choice Part 3: Strategy Implementation Chapter 7: Implementing Strategies: Management and Operations Issues Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues Part 4: Strategy Evaluation Chapter 9: Strategy Review, Evaluation, and Control Part 5: Key Strategic-Management Topics Chapter 10: Business Ethics/Social Responsibility/Environmental Sustainability Chapter 11: Global/International Issues Part 6: Strategic-Management Case Analysis How to Prepare and Present a Case Analysis Name Index Subject Index
520 _aDescription: The new edition of this widely-read book provides an effective approach for developing a clear strategic plan in the new world order. Changes made in this edition are aimed at illustrating the effect of new business concepts and techniques on strategic management theory and practice. Due to the magnitude of recent changes affecting companies, cultures and countries, every page of this edition has been updated. A few new features of this edition are given below. • Brand new Cohesion Case on Walt Disney company. • Brand new or improved Assurance of Learning Exercises at the end of all chapters to apply chapter concepts. The exercises prepare students for strategic management case analysis. • Brand new examples throughout the book. • All new current readings at the end of each chapter; new research and theories of seminal thinkers in strategy development, such as Arnoff, Chandler, Porter, Hamel, Prahald, Mintzberg and Barney. • Twenty-seven brand new cases grouped by industry.
650 _aSTRATEGIC MANAGEMENT
_912372
942 _2ddc
_cBK
999 _c31878
_d31878