000 02234 a2200265 4500
008 140314b xxu||||| |||| 00| 0 eng d
020 _a978-0-00-751797-8
082 _a153.35
100 _aKELLY, TOM
_912634
245 _aCREATIVE CONFIDENCE: UNLEASHING THE CREATIVE POTENTIAL WITHIN US ALL
_cTOM KELLEY AND DAVID KELLEY
260 _bWILLIAMS COLLINS - AN IMPRINT OF HARPER COLLINS PUBLISHING
_c2013
_aLONDON
300 _aXV, 288 P.
_bPAPER
505 _aIntroduction: The heart of invention -- Flip : from design thinking to creative confidence -- Dare : from fear to courage -- Spark : from blank page to insight -- Leap : from planning to action -- Seek : from duty to passion -- Team : creatively confident groups -- Move : creative confidence to go -- Next : embrace creative confidence.
520 _a A powerful and inspiring book from the founders of IDEO, the award-winning design firm, on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the 'creative types'. But two of the foremost experts in innovation, design and creativity on the planet show us that each and every one of us is creative. In an entertaining and inspiring narrative that draws on countless stories from their work at IDEO, and with many of the world's top companies and design firms, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, allow us to think outside the box in terms of how we approach and solve problems. Creative Confidence is a book that will help each of us be more productive and successful in our lives and in our careers.
650 _aCREATIVE ABILITY IN BUSINESS
_912635
650 _aSUCCESS IN BUSINESS
_913462
650 _aCREATIVE ABILITY
_913463
650 _aSUCCESS
_913464
650 _aBUSINESS & ECONOMICS / DECISION MAKING & PROBLEM SOLVING
_913465
650 _aBUSINESS ECONOMICS / MOTIVATIONAL
_913466
650 _aBUSINESS ECONOMICS / CAREER / GENERAL
_913467
700 _aKELLEY, DAVID
_913468
942 _2ddc
_cBK
999 _c32031
_d32031