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100 _aBHADOURIA, VIVEK
_914234
245 _aTO STUDY ABOUT BRANDED AND GENERIC DRUGS AND FACTORS AFFECTING BRAND SUBSTITUTION
_cBHADOURIA, VIVEK
250 _aPM-12-01
_b2012-2014
260 _aMUMBAI
_bIES MANAGEMENT COLLEGE AND RESEARCH CENTRE
_cFEBRUARY 2014
300 _a75
_eWITH CD
500 _aNAME OF THE GUIDE: PROF. MAHENDRA SAWANT
650 _aBRAND GENERIC DRUGS - BRAND SUBSTITUTION
_914235
942 _2ddc
_cPR
999 _c32818
_d32818