000 03210 a2200253 4500
008 140910b xxu||||| |||| 00| 0 eng d
020 _a9789339205386
082 _a338.04
100 _aHISRICH, ROBERT
_914843
245 _aENTREPRENEURSHIP
_cROBERT HISRICH, MICHAEL PETERS, MATHEW MANIMALA, DEAN SHEPHERD
250 _a9
260 _bMCGRAW HILL EDUCATION (INDIA) PRIVATE LTD.
_c2014
_aNEW DELHI
300 _aXXV, 695 ,P.
_bPAPER
505 _aPart I: The Entrepreneurial Perspective Chapter 1: Entrepreneurship and the Entrepreneurial Mind-Set Chapter 2: Entrepreneurial Intentions and Corporate Entrepreneurship Chapter 3: Entrepreneurial Strategy: Generating and Exploiting New Entries Part II: From Idea to Opportunity Chapter 4: Creativity and the Business Idea Chapter 5: Identifying and Analyzing Domestic and International Opportunities Chapter 6: Intellectual Property and Other Legal Issues for the Entrepreneur Part III: From the Opportunity to the Business Plan Chapter 7: The Business Plan: Creating and Starting the Venture Chapter 8: The Marketing Plan Chapter 9: The Organizational Plan Chapter 10: The Financial Plan Part IV: From the Business Plan to Funding the Venture Chapter 11: Sources of Capital Chapter 12: Informal Risk Capital, Venture Capital, and Going Public Part V: From Funding the Venture to Launching, Growing and Ending the New Venture Chapter 13: Strategies for Growth and Managing the Implication of Growth Chapter 14: Accessing Resources for Growth from External Sources Chapter 15: Succession Planning and Strategies for Harvesting and Ending the Venture Part VI: Cases Case 1 – Turner Test Prep Co. Case 2 – Jim Boothe, Inventor Case 3 – A. Monroe Lock and Security Systems Case 4 – Beijing Sammies Case 5 – Intelligent Leisure Solutions Case 6 – The Beach Carrier Case 7 – Gourmet to Go Case 8 A – Intervela D.o.o. Kooper - Victory Sailmakers Case 8 B – Intervela Victory Sailmakers Case 9 – The Gril-Kleen Corporation Case 10 – Masi Technology Case 11 – NeoMed Technologies Case 12 – Mayu LLC Case 13 – Nature Bros. Ltd. Case 14 – Amy's Bread Case 15 – Supply Dynamics Case 16 – Datavantage Corporation Case 17 – Tire Valet: A Mobile Tire Company
520 _a"This new edition of Entrepreneurship continues to help the students in knowing the process of formulating, planning, and implementing a new venture. It presents a detailed description of ‘how to’ embark on a new venture in a logical manner. It addresses the dynamics of today’s entrepreneurial challenges and balances the crucial line between modern theory and practice. Comprehensive cases at the end of the text go hand-in-hand with chapter concepts.
650 _aNEW BUSINESS ENTERPRISES
_914844
650 _aENTREPRENURSHIP
_914845
650 _aBUSINESS PLANNING
_914846
700 _aMANIMALA, MATHEW
_914847
700 _aPETERS, MICHAEL
_914848
700 _aSHEPHERD, DEAN
_914849
942 _2ddc
_cBK
999 _c33048
_d33048