000 | 03210 a2200253 4500 | ||
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008 | 140910b xxu||||| |||| 00| 0 eng d | ||
020 | _a9789339205386 | ||
082 | _a338.04 | ||
100 |
_aHISRICH, ROBERT _914843 |
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245 |
_aENTREPRENEURSHIP _cROBERT HISRICH, MICHAEL PETERS, MATHEW MANIMALA, DEAN SHEPHERD |
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250 | _a9 | ||
260 |
_bMCGRAW HILL EDUCATION (INDIA) PRIVATE LTD. _c2014 _aNEW DELHI |
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300 |
_aXXV, 695 ,P. _bPAPER |
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505 | _aPart I: The Entrepreneurial Perspective Chapter 1: Entrepreneurship and the Entrepreneurial Mind-Set Chapter 2: Entrepreneurial Intentions and Corporate Entrepreneurship Chapter 3: Entrepreneurial Strategy: Generating and Exploiting New Entries Part II: From Idea to Opportunity Chapter 4: Creativity and the Business Idea Chapter 5: Identifying and Analyzing Domestic and International Opportunities Chapter 6: Intellectual Property and Other Legal Issues for the Entrepreneur Part III: From the Opportunity to the Business Plan Chapter 7: The Business Plan: Creating and Starting the Venture Chapter 8: The Marketing Plan Chapter 9: The Organizational Plan Chapter 10: The Financial Plan Part IV: From the Business Plan to Funding the Venture Chapter 11: Sources of Capital Chapter 12: Informal Risk Capital, Venture Capital, and Going Public Part V: From Funding the Venture to Launching, Growing and Ending the New Venture Chapter 13: Strategies for Growth and Managing the Implication of Growth Chapter 14: Accessing Resources for Growth from External Sources Chapter 15: Succession Planning and Strategies for Harvesting and Ending the Venture Part VI: Cases Case 1 – Turner Test Prep Co. Case 2 – Jim Boothe, Inventor Case 3 – A. Monroe Lock and Security Systems Case 4 – Beijing Sammies Case 5 – Intelligent Leisure Solutions Case 6 – The Beach Carrier Case 7 – Gourmet to Go Case 8 A – Intervela D.o.o. Kooper - Victory Sailmakers Case 8 B – Intervela Victory Sailmakers Case 9 – The Gril-Kleen Corporation Case 10 – Masi Technology Case 11 – NeoMed Technologies Case 12 – Mayu LLC Case 13 – Nature Bros. Ltd. Case 14 – Amy's Bread Case 15 – Supply Dynamics Case 16 – Datavantage Corporation Case 17 – Tire Valet: A Mobile Tire Company | ||
520 | _a"This new edition of Entrepreneurship continues to help the students in knowing the process of formulating, planning, and implementing a new venture. It presents a detailed description of ‘how to’ embark on a new venture in a logical manner. It addresses the dynamics of today’s entrepreneurial challenges and balances the crucial line between modern theory and practice. Comprehensive cases at the end of the text go hand-in-hand with chapter concepts. | ||
650 |
_aNEW BUSINESS ENTERPRISES _914844 |
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650 |
_aENTREPRENURSHIP _914845 |
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650 |
_aBUSINESS PLANNING _914846 |
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700 |
_aMANIMALA, MATHEW _914847 |
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700 |
_aPETERS, MICHAEL _914848 |
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700 |
_aSHEPHERD, DEAN _914849 |
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942 |
_2ddc _cBK |
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999 |
_c33048 _d33048 |