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_aJAIN, NEERAJ KUMAR: THAKAR, G.D. _915557 |
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| 245 |
_aFACTORS OF PRODUCT CUSTOMIZATION FOR THE 1200CC PASSENGER CAR SEGMENT : AN EMPIRICAL STUDY IN CENTRAL INDIA _cJAIN, NEERAJ KUMAR |
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| 260 |
_aNEW DELHI _bSATYA GILANI ON BEHALF OF ASSOCIATED MANAGEMENT CONSULTANTS (P) LTD., _cJULY 2014 |
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| 300 | _a18-29 | ||
| 650 |
_aPASSENGER CAR SEGMENT, FACTOR ANALYSIS, PRODUCT CUSTOMIZATION, AUTOMOBILE INDUSTRY _915558 |
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_2ddc _cJA-ARTICLE |
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_044488 _939466 _a _b _dNew Delhi Indian Journal of Marketing _o5552705 _tIndian Journal of Marketing Vol 44 _w _x0973-8703 _z |
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