000 01025nam a2200217Ia 4500
003 OSt
005 20160421115930.0
008 150210s9999 xx 000 0 und d
020 _a1580626828
082 _a659.2
_bLev/Fri
100 _aLevinson, Jay Conrad
_921160
245 _aGuerrila Publicity
_bHundreds of Sure Fire Taties To Get Maximum Sales For Minimum Dollars
_cLevinson, Jay Conrad; Rick Frishman and Jill Lublin
260 _bViva Books Private Ltd.
_aNew Delhi
_c2006
300 _aXV, 304p
_bPaper
520 _aProvides strategies for obtaining free media exposure and garnering positive public relations for one's image, products, and services. Several chapters are devoted to publicity geared to both Web and Net. The strategies? Never give up the publicity quest, craft an effective sound bite, believe you
650 _aPublicity, Advertising, Public Relation Management
_921161
700 _aFrishman, Rick
_921691
700 _aLublin, Jill
_921692
942 _2ddc
_cBK
999 _c39073
_d39073