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020			_a9788126509560
082			_bDEG/LAW _a658.4063
100			_aDegraff, jeff and Lawrence, Katherine A _919243
245			_aCreating At Work _bDeveloping The Right Practices o Make Innovation Happen _cDEGRAFF, JEFF
260			_bWiley India Pvt Ltd. _aNew Delhi _c2006
300			_aXVIII, 220
505			_aTable of Contents Series Foreword. Preface. 1. The Creativity Map: Discovering Your Best Practices for Creativity at Work. 2. Assessing Your Creativity Situation: Mapping Where You Are and Where You Need to Go. 3. Imagine Practices: Breakthrough Creativity Through Jump-Starting and Forecasting. 4. Invest Practices: Profitable Creativity Through Partnering and Portfolios. 5. Improve Practices: Incremental Creativity Through Modular Design and Development and Process Improvement Systems. 6. Incubate Practices: Sustainable Creativity Through Talent Scouting and Idea Spaces. 7. Putting It Together: Guiding, Managing, and Integrating Creativity. Notes. Additional Resources and Readings. The Authors. Index.
520			_aDescription Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to: Understand the creative preferences of organizations, departments, work groups, and individuals Identify and compare the different creativity profiles that describe specific purposes, practices, and people Produce the desired results by developing the right practices Blend creativity practices to meet the complex needs that characterize most work situations to develop required creative abilities in a team and in oneself
650			_aORGANIZATIONAL CHANGE, ORGANIZATIONAL EFFECTIVENESS, CREATIVE ABILITY IN BUSINESS _919244
942			_2ddc _cBK
999			_c39209 _d39209