000			01933 a2200193 4500
008			150304b xxu||||| |||| 00| 0 eng d
020			_a9781610395687
082			_a658.4012
100			_aCharan, Ram _916550
245			_aThe attacker's advantage : _b turning uncertainty into breakthrough opportunities _cRam Charan
260			_bPublicAffairs, _c2015 _aNew York
300			_ax, 228 p. _bHard
520			_a "The phenomenon of uncertainty is not new; what is new is its intensity and potential to change industries and destroy companies. Business leaders can be on the defensive, or they can be on offense, prepared to lead decisively. The ability to deal with uncertainty is perhaps the paramount skill leaders must have to be successful in this era. Without it they risk becoming personally obsolete and driving their companies off a cliff. In The Attacker's Advantage, renowned business expert and bestselling author Ram Charan shows what skills are needed to be able to spot the disruption that is coming, and what actions are necessary to take advantage of these changes. While many leaders know how to cope with operational uncertainty--when, for example, revenue fluctuates--the same cannot be said for dealing with structural uncertainty that can alter the money-making patterns of a company, industry or entire economic sector. Charan demonstrates the huge upside offered by structural uncertainty and provides the concepts and tools--such as being able to spot the catalysts of disruption, building organizational preparedness, developing a financial understanding of the consequences--to take advantage of forces that are creating new customer needs, market segments and ways to make money"
650			_aUncertainty _916551
650			_aStrategic planning _916552
650			_aOrganizational change. _916553
942			_2ddc _cBK
999			_c40141 _d40141