000 00550nam a22001697a 4500
003 OSt
005 20160322141429.0
008 160321b xxu||||| |||| 00| 0 eng d
100 _aGandhi, Angali
_920928
245 _aA Study on the Impact of Celebrity Endorsement in FMCG Sector
_cGandhi, Angali
250 _aPG-13-56
_b2013-2015
260 _aMumbai
_bIES's Management College and Research
_cApril 2015
300 _a75
_eWith CD
500 _aName of the Guide: Prof. Dr. Minu Mehta
650 _aCelebrity Endorsements
_920929
942 _2ddc
_cPR
999 _c42123
_d42123