000 | 00568nam a22001697a 4500 | ||
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003 | OSt | ||
005 | 20160326181103.0 | ||
008 | 160326b xxu||||| |||| 00| 0 eng d | ||
100 |
_aJain, Heena _921027 |
||
245 |
_aImpact of Television Advertising on buying behaviour of Women W.R.T Shampoos _cJain, Heena |
||
250 |
_aPG-13-102 _b2013-2015 |
||
260 |
_aMumbai _bIES's Management College and Research Centre _cApril 2015 |
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300 |
_a75 _eWith CD |
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500 | _aName of the Guide: Prof. Richa Chaudhary | ||
650 |
_aAdvertising Management _921028 |
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942 |
_2ddc _cPR |
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999 |
_c42172 _d42172 |