000 00552nam a22001457a 4500
008 161027b xxu||||| |||| 00| 0 eng d
100 _aPuranik, Aditi
_924707
245 _aTo access the perception and business potential of oxygen TV and to gauge up personality of the brand kenacort
_cPuranik, Aditi
250 _aPM-12-23
_b2012-2014
260 _aMumbai
_bIES's Management College and Research Centre
_cApril 2013
300 _eCD
500 _aName of the Guide: Prof. Parag Mahulilar
650 _aBrand personality
_924708
942 _2ddc
_cSUM-PRO
999 _c43976
_d43976