000 00581nam a22001457a 4500
008 161213b xxu||||| |||| 00| 0 eng d
100 _aRathi, Hemant
_925518
245 _aTo undertake a comprehensive study of Amul Ice-cream tubs segment and suggest recommendations for future line of action to increase volume sales
_cRathi, Hemant
250 _aPG-13-95
_b2013-2015
260 _aMumbai
_bIES's Management College and Research Centre
_cApril 2014
300 _eCD
500 _aName of the Guide: Prof. Ritu Sinha
650 _aMarketing research
_925519
942 _2ddc
_cSUM-PRO
999 _c44381
_d44381