000 | 00581nam a22001457a 4500 | ||
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008 | 161213b xxu||||| |||| 00| 0 eng d | ||
100 |
_aRathi, Hemant _925518 |
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245 |
_aTo undertake a comprehensive study of Amul Ice-cream tubs segment and suggest recommendations for future line of action to increase volume sales _cRathi, Hemant |
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250 |
_aPG-13-95 _b2013-2015 |
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260 |
_aMumbai _bIES's Management College and Research Centre _cApril 2014 |
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300 | _eCD | ||
500 | _aName of the Guide: Prof. Ritu Sinha | ||
650 |
_aMarketing research _925519 |
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942 |
_2ddc _cSUM-PRO |
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999 |
_c44381 _d44381 |