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022 _a0022-2437
100 _aErden, Tulin
_95535
110 _aAmerican Marketing Asscotiation
_925755
245 _aJournal of Marketing Research - Vol 49-
_b2012
260 _aChicago
_bAmerican Marketing Association
300 _a440 - 1039 p.
_bHard
500 _aInternational Journal
650 _aMarketing Research
_95536
856 _3Volume 49, Number 4 August 2012
_uhttps://www.ama.org/publications/JournalOfMarketingResearch/Pages/JMR_TOC_2012.4.aspx
856 _3Volume 49, Number 5 October 2012
_uhttps://www.ama.org/publications/JournalOfMarketingResearch/Pages/JMR_TOC_2012.5.aspx
856 _3Volume 49, Number 6 December 2012
_uhttps://www.ama.org/publications/JournalOfMarketingResearch/Pages/JMR_TOC_2012.6.aspx
942 _2ddc
_cJ/P
_s1
999 _c44532
_d44532