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_d50507
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100 _aSarkar, Abhijit
_932693
245 _aRise in Sales of Multi Axle Trucks in India : Governmental Initiatives, Industrial Development, and Operator Preferences
300 _a7-22
520 _aThe research paper expressed two aspects that affect truck operators, on the one hand, it demonstrated the relationship between the sale of heavy trucks and road, infrastructural, and industrial development while, on the other hand, it also showed how the business performance of truck owners gets affected by government policies and personal perceptions. The paper, in quest of these two objectives, also established a time series model (ARIMA model) and three regression equations that clearly explained the relationship between the relevant dependent and independent variables.
653 _aMulti Axle Trucks
653 _aHeavy Trucks
653 _aHCV
653 _aMHCV Sales
653 _aIndex of Industrial Productivity
653 _aTime Series Analysis
653 _aArima Model
653 _aRegression Analysis
700 _aJha, Ajeya
_932694
700 _aMukherjee, Diganta
_932695
773 0 _030302
_972164
_aGILANI, MEENAKSHI
_dINDIAN JOURNAL OF MARKETING 2012 NEW DELHI
_o5559172
_tINDIAN JOURNAL OF MARKETING
942 _2ddc
_cJA-ARTICLE