000 00435nam a2200145Ia 4500
100 _aFarhan Khan
250 _aM-16-26
500 _aProf. Vijay Bhangale
650 _aBrand loyalty
942 _cPR
245 _aA study on brand loyalty in India FMCG market with special reference to personal care products
260 _aMumbai
_c43191
_bIES Management College and Research Centre
082 _aMMS-Mar/16-18/4442435
300 _eCD
999 _c50667
_d50667