000 00427nam a2200145Ia 4500
100 _aVirali Shah
250 _aPG-16-107
500 _aProf. Vijay Bhangale
650 _aAdvertising agency
942 _cPR
245 _aA study on impact of changing media preferences on advertising agency structure
260 _aMumbai
_c43191
_bIES Management College and Research Centre
082 _aPG-Mar/16-18/4442404
300 _eCD
999 _c50726
_d50726