000			01879nam a2200217 4500
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003			OSt
005			20191015133027.0
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100			_aKumar,;K B S _934824
245			_aAnshu Gupta - Goonj: Spearheading Social, Economic, and Environmental Impact in an Innovative, Sustainable, and Replicable Way
300			_a35-54 p.
520			_aThis case focuses on Anshu Gupta (Anshu) and his social entrepreneurial venture Goonj..Goonj whose mission was “ to address most basic, but ignored need of clothing and the multifaced role in plays in village across India. Stared of distributing clothes collected used clothing from urban households to the needy of rural areas Goonj collected not only clothes but also items like utensils, Papers, furniture etc. and distributed them to needy. The case describes several such programme started by Goonj to help the poor and volunteer activities it started to help those taking charity maintain dignity. In the process Goonj created employment opportunities for women form communities. As the activities of Goonj grew, several volunteers joined Anshu It got widespread recognition from several international agencies like the Ashoka Foundation, the Schwab Foundation, the Ramon Magsaysay foundation, NASA, Deutsche Bank, etc. As Anshu moved ahead to bridge the gap between rural povery and urban prosperity, he faced several challenges- increased operational cost, reaching the hinterlands, and comin g up to framework to replicate Goonj’s Model
653			_aSocial entrepreneurship
653			_aGoonj; Anshu Gupta
653			_aSocial enterprise
653			_aSocial business model;
653			_aSocial enterprise spectrum
700			_aPerepu, Indu _934825
773	0		_030430 _976973 _aMURTHY, E N _dIUP PUBLICATION HYDERABAD _o55510926 _tCASE FOLIO
942			_2ddc _cCSD