000 00463nam a2200133Ia 4500
250 _aPG-19-139
100 _aPushkraj Samant
_936619
650 _aImpact of celebrity endorsement, Consumer behaviour, Beauty soas
_936620
500 _aProf. Chandan Vedak
942 _cPR
245 _aA study on impat of celebrity endorsement on consumer purchase decision for beauty soaps
260 _aMumbai
_bIES's Management College and Research Centre
_c2021
300 _eyes
999 _c53797
_d53797