000 00403nam a2200133Ia 4500
250 _aPG-19-127
100 _aPooja Mehta
_936643
650 _aBrand loyalty, impact on consumers
_936644
500 _aProf. Aditya Chakravarthi
942 _cPR
245 _aA study on loyalty programs and it's impact on consumers
260 _aMumbai
_bIES's Management College and Research Centre
_c2021
300 _eyes
999 _c53810
_d53810