| 000 | 02506 a2200193 4500 | ||
|---|---|---|---|
| 008 | 230704b |||||||| |||| 00| 0 eng d | ||
| 020 | _a978-93-5388-401-7 | ||
| 082 |
_a658.4063/Dha _b38558 |
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| 100 |
_aDhargalkar, Kaustubh _938492 |
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| 245 | _aIt's logical: innovating profitable business models | ||
| 260 |
_bSage Publications Pvt. Ltd; _aNew Delhi - India - _c2020 |
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| 300 |
_axv, 232p. _bPaperback |
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| 505 | _aChapters Section I: Innovation Beyond the Esoteric Chapter 1: Looking Beyond Product Innovations Chapter 2: Thou Shall Create Win-Win Situations Section 2: The Logic, Not Magic, Behind Innovation Chapter 3: Last Mile User Connect Chapter 4: Train Your Mind on the User Chapter 5: Don't Just Sell What You Make; Make What Might Sell! Chapter 6: Gamifying User Research Chapter 7: The Bull's-eye Question Chapter 8: Memetics and User Psyche Chapter 9: Three-Dimensional Ethnography Section 3: Let Your Consumer Define Your Business Chapter 10: Hitting the Nail on the Head: What Does the User Seek from You? Section 4: Decoding the Neural Networks of an Innovator Chapter 11: About DK Chapter 12: DK's Dilemma Section 5: Thinking Tools for the Business Innovator Chapter 13: Scouring the Nooks and Crannies in the Ecosystem Chapter 14: A Cheat Sheet to New Product Creation Chapter 15: The Jigsaw: Actionable Steps for Creating Breakthroughs Chapter 16: Suturing: The Common Sense behind Business Model Innovation | ||
| 520 | _aEXPLORE THE LOGIC, NOT MAGIC, BEHIND INNOVATION! It is a common belief that innovation and creativity lie within the purview of genius. After reading this book you will be convinced that with a relentless focus on the user, anyone can be innovative. The book is a compilation of cases/examples from the entrepreneurial and consulting experience of the protagonist, DK. DK is a unique individual who explores and interprets the world around him through his own lenses. The stories in this book are real life stories of what happened in some situations while in some others the client did not have the risk appetite for disruption and therefore didn’t go with the solution provided. These stories will reveal how business model innovation can be logically achieved with the right focus and commitment to finding solutions to business problems. | ||
| 650 | _aInnovation | ||
| 650 | _aCreative ability in business | ||
| 942 |
_2ddc _cBK |
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| 999 |
_c54728 _d54728 |
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