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MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH

FERREL C O;HARTLINE MICHAEL D;

MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH - SINGAPORE THOMSON SOUTH-WESTERN 2005 - 628

ISBN: 81-315-098-1

Subjects--Index Terms: "MARKETING STRATEGY,MARKETING STRATEGIES,MARKETING STRATEGY,MARKETINHG STRATEGY"

Dewey Class. No.: 658.8 / 9192

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MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH