IES Management College And Research Centre

MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH (Record no. 19721)

MARC details
000 -LEADER
fixed length control field 00652nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-315-098-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 9192
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name FERREL C O;HARTLINE MICHAEL D;
245 ## - TITLE STATEMENT
Title MARKETING STRATEGY:A DECISON FOCUSED APPRAOCH
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc THOMSON SOUTH-WESTERN
Place of publication, distribution, etc SINGAPORE
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent 628
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 921
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term "MARKETING STRATEGY,MARKETING STRATEGIES,MARKETING STRATEGY,MARKETINHG STRATEGY"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Source of acquisition Withdrawn status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Home library Total Checkouts Total Renewals Date checked out
11/03/2011 1119192 02/07/2011   SWAMI BOOK HOUSE   Main Library   658.8 / FER / 9192 28/02/2008   375.00 Book Main Library      
11/03/2011 1119192 07/06/2022   SWAMI BOOK HOUSE   Main Library   658.8 / FER / 9192 28/02/2008   375.00   Main Library 8 2 30/09/2019

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