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BRAND SUCCESS:

HAIG, MATT

BRAND SUCCESS: HOW THE WORLD'S TOP 100 BRANDS THIRIVES AND SURVIVE - 2 - LONDON KOGAN PAGE LIMITED 2001 - XVII,296 P. PAPAER

ISBN: 978 0 7494 6287 1

Subjects--Index Terms: BRAND MANAGEMENT

Dewey Class. No.: 658.827

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BRAND SUCCESS: