IES Management College And Research Centre

Indian business group: strategy and performance

Kakani, Ram kumar

Indian business group: strategy and performance Ram kumar Kakani, Santosh Sangem and madhavi sethi - New Delhi Fountain Books 2015 - X, 293 p. Paper

List of Tables and Figures
Preface
Acknowledgements
1. Introduction to Business Groups and their Strategies
2. Business Groups across the Globe
3. Product Diversification and Performance Measurement and Historical Relationship
4. Conceptual Framework and Research Methodology
5. Empirical Results and Managerial Implications
6. Case Analysis of Business Group's Strategies
7. Summary of the Work
References
Index
About the Authors

The uniqueness of the Indian context lies in the fact that during the post-liberalization period of the 1990s most business groups encountered severe financial difficulties to the extent of struggle for survival and ultimately lost their former dominant presence. The 2000s have been a witness to the revival of some of these business groups whereas many others are still in search of the suitable strategic response to the new economic and institutional environment. The book explores the forces of product diversification strategy of Indian business groups through a conglomeration of empirical analysis as well as the case study approach. Overall the authors cover a period exceeding 25 years of business group activity in the Indian context and attempt to relate the performance of Indian business groups to their diversification strategy juxtaposed against the context of institutional change in the Indian economy. The case studies of select business groups help us bring out more clearly the underlying factors that have been influential in the success or failure of the unrelated diversification strategy of Indian business groups. The combination of these underlying factors and the new institutional features of the Indian economy bring out some hitherto unexplored perspectives with their implications for management of unrelated diversified enterprises.

9789384463373


Business--Strategy--Performance--India

658.0954

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