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A study analyzing the launch of EPIC-Premium ice-cream by amul & proposing strategies for improving sales

Nishar, Khyati

A study analyzing the launch of EPIC-Premium ice-cream by amul & proposing strategies for improving sales - M-14-32 2014-2016 - Mumbai IES's Management College and Research Centre April 2015 - Summer project CD

Name of the Guide: Prof. Hirendra Soni

Subjects--Topical Terms:
Sales management
Marketing

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IES Management College And Research Centre

A study analyzing the launch of EPIC-Premium ice-cream by amul & proposing strategies for improving sales