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Marketing management: a comprehensive marketing management textbook for BBA, BBS, PGDM,MBA & MHIL programmes of Indian Universities and B.School. The book is useful for marketing managers and corporate leaders.

Sarangi, S.K.

Marketing management: a comprehensive marketing management textbook for BBA, BBS, PGDM,MBA & MHIL programmes of Indian Universities and B.School. The book is useful for marketing managers and corporate leaders. - Asian Books Private Limited 2006

ISBN: 81-8412-015-X

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Marketing management: a comprehensive marketing management textbook for BBA, BBS, PGDM,MBA & MHIL programmes of Indian Universities and B.School. The book is useful for marketing managers and corporate leaders.