Marketing management: a comprehensive marketing management textbook for BBA, BBS, PGDM,MBA & MHIL programmes of Indian Universities and B.School. The book is useful for marketing managers and corporate leaders. (Record no. 53511)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00400 a2200085 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-8412-015-X |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sarangi, S.K. |
| 9 (RLIN) | 36103 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management: a comprehensive marketing management textbook for BBA, BBS, PGDM,MBA & MHIL programmes of Indian Universities and B.School. The book is useful for marketing managers and corporate leaders. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Asian Books Private Limited |
| Date of publication, distribution, etc | 2006 |
No items available.