IES Management College And Research Centre

"MARKETING MANAGEMENT:COMPREHENSIVE TEXT, BEST PRACTICES, CORPORATE INSIGHTS" (Record no. 16107)

MARC details
000 -LEADER
fixed length control field 00742nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-259-2062-5
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 5578
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ARUN;
245 ## - TITLE STATEMENT
Title "MARKETING MANAGEMENT:COMPREHENSIVE TEXT, BEST PRACTICES, CORPORATE INSIGHTS"
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc VIKAS PUBLISHING HOUSE
Place of publication, distribution, etc NEWDELHI
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Extent 864
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 293
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term "MARKETING,MARKETING MANAGEMENT,MARKETING MANAGEMENT,MARKETING MANAGEMENT A FINANCE EMPHASIS,MARKETING MANAGEMENT CASES,MARKETING MANAGEMENT,STRATEGIES,MARKETING MANAGEMENT-FINANCE"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Withdrawn status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Home library Total Checkouts Date checked out
11/03/2011 1115578 02/07/2011     Main Library   658.8 / ARU / 5578 07/12/2006   375.00 Book Main Library    
11/03/2011 1115578 07/06/2022     Main Library   658.8 / ARU / 5578 07/12/2006   375.00   Main Library 6 22/09/2017

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM