IES Management College And Research Centre

"MARKETING REVOLUTION:THE RADICAL NEW APPROACH TO TRANSFORMING THE BUSINESS, THE BRAND AND THE BOTTOM LINE" (Record no. 19084)

MARC details
000 -LEADER
fixed length control field 00662nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-7494-4385-5
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 8555
Classification number 658.8072
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name GAMBLE PAUL R;MARSELLA ANTHONY;TAPP ALAN;
245 ## - TITLE STATEMENT
Title "MARKETING REVOLUTION:THE RADICAL NEW APPROACH TO TRANSFORMING THE BUSINESS, THE BRAND AND THE BOTTOM LINE"
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc KOGAN PAGE INDIA
Place of publication, distribution, etc NEWDELHI
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Extent 307
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 833
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Source of acquisition Withdrawn status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Home library Total Checkouts
11/03/2011 1118555 02/07/2011   NEETA BOOK DISTRIBUTORS   Main Library   658.8072 / GAM / 8555 15/12/2007   395.00 Book Main Library  
11/03/2011 1118555 07/06/2022   NEETA BOOK DISTRIBUTORS   Main Library   658.8072 / GAM / 8555 15/12/2007   395.00   Main Library  

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