IES Management College And Research Centre

9 BRAND SHAASTRAS:NINE SUCCESSFUL BRAND STRATEGIES TO BUILD WINNING BRANDS (Record no. 24078)

MARC details
000 -LEADER
fixed length control field 00646nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-81-321-0229-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 13547
Classification number 658.827
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KAPOOR JAGDEEP;
245 ## - TITLE STATEMENT
Title 9 BRAND SHAASTRAS:NINE SUCCESSFUL BRAND STRATEGIES TO BUILD WINNING BRANDS
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc RESPONSE BOOKS
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent 91
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 659
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term "BRAND,BRAND MANAGEMENT"
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Source of acquisition Withdrawn status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Home library Total Checkouts Total Renewals Date checked out
11/03/2011 11113547 02/07/2011   EDUCATIONAL BOOKS & PERIODICALS   Main Library   658.827 / KAP / 13547 04/02/2010   195.00 Book Main Library      
11/03/2011 11113547 08/10/2024   EDUCATIONAL BOOKS & PERIODICALS   Main Library   658.827 / KAP / 13547 04/02/2010   195.00   Main Library 10 1 10/08/2024

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM