LEGENDS IN MARKETING: MANAGERIAL MARKETING: THE EARLY YEARS (Record no. 24436)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00570nam a2200193Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20111108181920.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110309s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-81-321-0300-4 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 13905 |
| Classification number | 658.803 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | SHETH JAGDISH N; |
| 9 (RLIN) | 1440 |
| 245 ## - TITLE STATEMENT | |
| Title | LEGENDS IN MARKETING: MANAGERIAL MARKETING: THE EARLY YEARS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | SAGE PUBLICATIONS INDIA PVT LTD |
| Place of publication, distribution, etc | NEW DELHI |
| Date of publication, distribution, etc | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 212 |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Additional physical form available note | WHINS05136 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | "MARKETING,MARKETING MANAGEMENT" |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KRISHNAN BALAJI C;USLAY CAN; |
| 9 (RLIN) | 1444 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 5 | Not For Loan | Main Library | Main Library | Reference | 18/03/2010 | DHARMA ENTERPRIESES | 4500.00 | 1 | 658.803 / SHE / 13905 | 11113905 | 07/06/2022 | 02/11/2012 | 11/03/2011 |