IES Management College And Research Centre

STRATEGIC BRAND MANAGEMENTFOR B2B MARKET:A ROAD MAP FOR ORGANISATIONAL TRANSFORMATION (Record no. 25403)

MARC details
000 -LEADER
fixed length control field 00636nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-81-321-0522-0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 14871
Classification number 658.827
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SHARIN SHARAD;
245 ## - TITLE STATEMENT
Title STRATEGIC BRAND MANAGEMENTFOR B2B MARKET:A ROAD MAP FOR ORGANISATIONAL TRANSFORMATION
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc RESPONSE BOOKS
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent 262
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note WHINS20530
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term STRATEGIC BRAND MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Price effective from Barcode Date last seen Damaged status Source of acquisition Withdrawn status Current library Lost status Full call number Date acquired Not for loan Cost, normal purchase price Koha item type Home library Total Checkouts Date checked out
11/03/2011 11114871 02/07/2011   DHARMA ENTERPRIESES   Main Library   658.827 / SHA / 14871 23/11/2010   375.00 Book Main Library    
11/03/2011 11114871 07/06/2022   DHARMA ENTERPRIESES   Main Library   658.827 / SHA / 14871 23/11/2010   375.00   Main Library 4 25/07/2016

Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM