DYNAMIC EFFECTS OF SOCIAL INFLUENCE AND DIRECT MARKETING ON THE ADOPTION OF HIGH-TECHNOLOGY PRODUCTS (Record no. 32377)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00589nam a22001457a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140428203333.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140428b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | RISSELADA, HANS: VERHOEF, PETER C.: BIJMOLT, TAMMO H.A. |
| 9 (RLIN) | 13276 |
| 245 ## - TITLE STATEMENT | |
| Title | DYNAMIC EFFECTS OF SOCIAL INFLUENCE AND DIRECT MARKETING ON THE ADOPTION OF HIGH-TECHNOLOGY PRODUCTS |
| Statement of responsibility, etc | RISSELADA, HANS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | CHICAGO |
| Name of publisher, distributor, etc | AMERICAN MARKETING ASSOCIATION |
| Date of publication, distribution, etc | MARCH 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 52-68 |
| Other physical details | PAPER |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADOPTION, SOCIAL INFLUENCE, DYNAMIC MODELING, HIGH-TECHNOLOGY PRODUCTS |
| 9 (RLIN) | 13277 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Journal Article |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library | Main Library | 28/04/2014 | VOL. 78, NO. 2/5552420JA4 | 5552420JA4 | 28/04/2014 | 28/04/2014 |