THE END OF CORPORATE IMPERIALISM (Record no. 33058)
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000 -LEADER | |
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fixed length control field | 01124 a2200217 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140911b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781422179734 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | PRAHALAD, C. K. |
9 (RLIN) | 14876 |
245 ## - TITLE STATEMENT | |
Title | THE END OF CORPORATE IMPERIALISM |
Statement of responsibility, etc | C. K. PRAHALAD AND KENNETH LIEBERTHAL |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | HARVARD BUSINESS REVIEW PRESS |
Date of publication, distribution, etc | 2008 |
Place of publication, distribution, etc | BOSTON |
300 ## - PHYSICAL DESCRIPTION | |
Extent | V, 66 P. |
Other physical details | PAPER |
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | HARVARD BUSINESS REVIEW CLASSICS |
9 (RLIN) | 14877 |
520 ## - SUMMARY, ETC. | |
Summary, etc | <br/>Millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment of affluent buyers. This text provides recommendations to position yourself to compete innovatively in developing countries. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | LOW-INCOME CONSUMERS |
Geographic subdivision | DEVELOPING COUNTRIES. |
9 (RLIN) | 14878 |
Topical term or geographic name as entry element | MARKET SEGMENTATION |
Geographic subdivision | DEVELOPING COUNTRIES. |
9 (RLIN) | 14879 |
Topical term or geographic name as entry element | LOW-INCOME CONSUMERS |
9 (RLIN) | 14880 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | LIEBERTHAL, KENNETH |
9 (RLIN) | 14881 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from |
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Dewey Decimal Classification | HBR (CUP /SH ) | Main Library | Main Library | 16/09/2014 | GRANTH/ CRB/0398/ 16-SEPTEMBER-14 | 115.10 | 658.8/ HBR/ 23606 | 11123606 | 07/06/2022 | 150.00 | 16/09/2014 |