IES Management College And Research Centre

Retail management: (Record no. 40060)

MARC details
000 -LEADER
fixed length control field 02658nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110309s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131733769
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Berman, Barry
9 (RLIN) 16082
245 ## - TITLE STATEMENT
Title Retail management:
Remainder of title a strategic approach,
Statement of responsibility, etc Barry Berman Joel R. Evans Mini Mathur
250 ## - EDITION STATEMENT
Edition statement 11
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Pearson Education
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent 708 P.
Other physical details Paper
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Table of Content<br/>Part 1 An Overview of Strategic Retail Management<br/><br/> An Introduction to Retailing<br/> Building and Sustaining Relationships in Retailing<br/> Strategic Planning in Retailing<br/><br/>Part 2 Situation Analysis<br/><br/> Retail Institutions by Ownership<br/> Retail Institutions by Store-Based Strategy Mix<br/> Web, Nonstore-Based, and Other Forms of Nontraditional Retailing<br/><br/>Part 3 Targeting Customers and Gathering Information<br/><br/> Identifying and Understanding Consumers<br/> Information Gathering and Processing in Retailing<br/><br/>Part 4 Choosing a Store Location<br/><br/> Trading-Area Analysis<br/> Site Selection<br/><br/>Part 5 Managing a Retail Business<br/><br/> Retail Organization and Human Resource Management<br/> Operations Management: Financial Dimensions<br/> Operations Management: Operational Dimensions<br/><br/>Part 6 Merchandise Management and Pricing<br/><br/> Developing Merchandise Plans<br/> Implementing Merchandise Plans<br/> Financial Merchandise Management<br/> Pricing in Retailing<br/><br/>Part 7 Communicating with the Customer<br/><br/> Establishing and Maintaining a Retail Image<br/> Promotional Strategy<br/><br/>Part 8 Putting It All Together<br/><br/> Integrating and Controlling the Retail Strategy<br/><br/>
520 ## - SUMMARY, ETC.
Summary, etc This book provides a strategic, decision-making approach that illustrates how retailers plan for and adapt to today's changing and complex retail environment. Spread over eight parts, the book talks about supplier relations, retail life cycle, retailing information system, location planning, and elements involved in managing a retail business, merchandise management, and integrating and controlling strategy. From the very first chapter, the six steps used in developing and applying a retail strategy give students a comprehensive process to follow throughout the text as they learn about the mission, goals, consumer market, overall and specific activities, and control mechanisms that are involved in a successful retail strategy.
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 1
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Retail Management
9 (RLIN) 16083
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Evans, Joel R.
9 (RLIN) 16084
Personal name Mathur, Mini
9 (RLIN) 16085
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Date last borrowed Collection code
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 13/02/2015 Vakratund Book House/ 584/ 5-02-2015 581.25   658.87/ Ber/Eva/ 29663 11129663 01/06/2019 799.00 13/02/2015    
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 13/02/2015 Vakratund Book House/ 584/ 5-02-2015 581.25 2 658.87/ Ber/Eva/ 29664 11129664 01/06/2019 799.00 13/02/2015 04/09/2017  
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 13/02/2015 Vakratund Book House/ 584/ 5-02-2015 581.25   658.87/ Ber/Eva/ 29665 11129665 01/06/2019 799.00 13/02/2015    
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 14/02/2015 Vakratund Book House/ 585/ 5-02-2015 524.25 1 658.87/ Ber/Eva/ 29746 11129746 01/06/2019 699.00 14/02/2015 18/04/2015  
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 14/02/2015 Vakratund Book House/ 585/ 5-02-2015 524.25 1 658.87/ Ber/Eva/ 29747 11129747 01/06/2019 699.00 14/02/2015 31/03/2015  
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 14/02/2015 Vakratund Book House/ 585/ 5-02-2015 524.25 2 658.87/Ber/Eva/29748 11129748 01/06/2019 699.00 14/02/2015 22/04/2015  
    Dewey Decimal Classification     Library Annexe -2 (6th Floor) Library Annexe -2 (6th Floor) ON SHELF 14/02/2015 Vakratund Book House/ 585/ 5-02-2015 524.25 1 658.87/Ber/Eva/29749 11129749 01/06/2019 699.00 14/02/2015 24/03/2018  
    Dewey Decimal Classification     Main Library Main Library ON SHELF 14/02/2015 Vakratund Book House/ 585/ 5-02-2015 524.25 4 658.87/ Ber/Eva/ 29750 11129750 25/10/2024 699.00 14/02/2015 04/10/2024  

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