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BRAND POSITIONING:STRATEGIES FOR COMPETITIVE ADVANTAGE

By:

SENGUPTA SUBROTO

Material type: Text

Text

TextPublication details: TATA MC-GRAW HILL PUBLISHING COMPANY LTD NEW DELHI 1990Description: 299ISBN:

0-07-462401-6

Subject(s):

"BRAND MANAGEMENT,BRANDS"

DDC classification:

2428 658.827

Available additional physical forms:

1

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Main Library	658.827 / SEN / 2428 (Browse shelf(Opens below))	Available		1112428

Total holds: 0

1

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Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM