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UNDERSTANDING CONSUMER:BUILDING POWERFUL BRANDS USING CONSUMER RESEARCH

By:

PARAMESWARAN M G

Material type: Text

Text

TextPublication details: TATA MC-GRAW HILL PUBLISHING COMPANY LTD NEW DELHI 2003Description: 235ISBN:

0-07-047409-5

Subject(s):

CONSUMER BEHAVIOUR

DDC classification:

3950 658.8342

Available additional physical forms:

1

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Main Library	658.8342 / PAR / 3950 (Browse shelf(Opens below))	Available		1113950

Total holds: 0

1

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Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM