IES Management College And Research Centre

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1041.
APPLICATION OF VIRAL MARKETING IN MARKETING MR. SRINIVAS TANGIRALA by
Edition: PM-11-24 PM- 2011-2013
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PM/4441225.

1042.
THE COMPLETE MARKETER: 60 ESSENTIAL CONCEPTS FOR MARKETING EXCELLENCE MALCOLM McDONALD AND MELDRUM MIKE by
Publication details: LONDON KOGAN PAGE LIMITED 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ MCD/MEL/ 21916.

1043.
STUDY OF MARKETING PRACTICE IN INDIAN CONSTRUCTION INDUSTRY MR. SACHIN BORASE by
Edition: MM-11-01 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441269.

1044.
ONLINE SHOPPIING BEHAVIOUR MR. VARUNKUMAR MISHRA by
Edition: MM-11-08 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Not available: Main Library: Checked out (1).

1045.
DIGITAL MARKETING MR. STANLEY MORAS STEPHEN by
Edition: MM-11-09 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441275.

1046.
SOLAR POWER A FINANCIAL PRODUCT IN INDIA MR. MITESH NANDU by
Edition: MM-11-10 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441276.

1047.
MARKETING STRATEGIES AND SCOPE OF MUTUAL FUNDS INDUSTRY MR. VAIBHAV PEDNEKAR by
Edition: MM-11-11 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441277.

1048.
STUDY ON GROWTH OF SOCIAL MEDIA AND IMPACT ON MASSES MS. HEMISHA RAIGAGA by
Edition: MM-11-12 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441278.

1049.
HOW TO MARKET CONSTRUCTION CAPITAL EQUIPMENT IN INDIA MR. SAGAR SHINDE by
Edition: MM-11-14 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441280.

1050.
PROMOTIONAL STRATEGIES OF AUTOMOBIL INDUSTRIES IN INDIA MR. ASHISH TIWARI by
Edition: MM-11-15 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441281.

1051.
MARKETING STRETEGIES OF CELLPHONE COMPANIES NOKIA VS SAMSUNG MR. ASHISH GANGOLI by
Edition: MM-09-05 2009-2012
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2011-2014/4441282.

1052.
A STUDY OF INTERNET MARKETING STRATEGIES WITH REFERENCE TO TAJ HOTELS AND RESORTS MR. SACHIN MANICHKAR by
Edition: MI-11-08 2011-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: IES MANAGEMENT COLLEGE AND RESEARCH CENTRE
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MIM/2011-2014/4441289.

1053.
THE FUTURE OF COMPETITION THE ULTIMATE ANSWER TO WHY COMPANIES ARE FALLING SHORT OF THEIR CUSTOMERS' EXPECTATIONS INSPITE OF INNOVATION AND CO-CREATION DISC -3 by Series: . LESSON IN EXCELLENCE
Edition: 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI TELEVISION MEDIA LTD. 2005
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: AV MATERIA 658/ CNBC/ 729.

1054.
SOCIAL MARKETING IN INDIA by
Publication details: NEW DELHI SAGE RESPONSE 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8(SOC)/ DES/LEE/ 21965.

1055.
MARKETING RESEARCH: AN APPLIED ORIENTATION MALHOTRA, NARESH K. by
Edition: 6
Publication details: NEW DELHI PEARSON EDUCATION IN SOUTH ASIA 2011
Availability: Items available for loan: Main Library (17)Collection, call number: Student co 658.83/MAL/DAS/STUDENT COLLECTION TERM III, ...

1056.
TRUE STORY: HOW TO COMBINE STORY AND ACTION TO TRANSFORM YOUR BUSINESS MONTAGUE, TY by
Publication details: BOSTON, MASSACHUSETTS HARVARD BUSINESS REVIEW PRESS 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/MON/22556.

1057.
MKTG: LAMB, CHARLES W. [ET.AL] AN INNOVATIVE APPROACH TO LEARNING AND TEACHING MARKETING - A SOUTH-ASIAN PERSPECTIVE by
Publication details: NEW DELHI CENGAGE LEARNING PVT. LTD., 2013
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.8/ LAM/ 22837.

1058.
THE IMPACT EQUATION: ARE YOU MAKING THINGS HAPPEN OR JUST MAKING NOISE? CHRIS BROGAN AND JULIEN SMITH by
Publication details: LONDON PORTFOLIO PENGUIN 2012
Availability: Items available for loan: Main Library (1)Collection, call number: RETAIL MAN 658.872/ BRO/SMI/ 22859.

1059.
THE EMAIL REVOLUTION: UNLEASHING THE POWER TO CONNECT SHIVA V.A. AYYADURAI by
Publication details: NEW YORK ALLWARTH PRESS 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8(E-MAR)/ AYY/ 22849.

1060.
MARKETING IN INDIA S. NEELAMAGHAM TEXT AND CASES by
Edition: 4
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT. LTD., 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ NEE/ 22843.

1061.
REVITALIZING KAM PROCESS AT ABC STEEL COMPANY BHATTACHARYA, KAUSHIK by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: AHMEDABAD INDIAN INSTITUTE OF MANAGEMENT - VIKALPA JANUARY-MARCH 2014
In: Chand,Vijaya Sherry Vikalpa Vol . 39
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 39, Issue 1/ 5552361JA8.

1062.
LIFESTYLE SEGMENTATION OF E-MAVENS KUMRA, RAJEEV by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LUCKNOW INDIAN INSTITUTE OF MANAGEMENT JULY 2013
Availability: No items available.

1063.
ATTRIBUTING CONVERSIONS IN A MULTICHANNEL ONLINE MARKETING ENVIRONMENT: AN EMPIRICAL MODEL AND A FELD EXPERIMENT LI, HONGSHUANG (ALICE) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: CHICAGO AMERICAN MARKETING ASSOCIATION FEBRUARY 2014
Availability: No items available.

1064.
No cover image available
SUPPLIER-SELECTED REFERRALS HADA, MAHIMA by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 78, NO. 2/5552420JA3.

1065.
A never-before world : tracking the evolution of consumer India Rama Bijapurkar by
Publication details: New Delhi Portfolio, 2013
Availability: Items available for loan: Main Library (2)Collection, call number: CONSUMER B 658.8432/ BIJ/ 22862, ...

1066.
No cover image available
EFFECT OF SALESPEOPLE'S ACQUISITION - RETENTION TRADE-OFF ON PERFORMANCE CARTER, ROBERT E.: HENDERSON, CONOR M.: ARRONIZ, INIGO: PALMATIER, ROBERT W. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: LONDON SAGE PUBLICATIONS JUNE 2014
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 34, NO. 2/5552417JA1.

1067.
No cover image available
TRAVELLING SMOOTH IN TURBULENT TIMES ALAPATT, ABRAHAM by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI BUSINESS STANDARD JANUARY 2014
Availability: Items available for loan: Main Library (1)Collection, call number: VOL.9, ISSUE 1/5552475JA5.

1068.
THE ARAB WORLD UNBOUND: TAPPING INTO THE POWER OF 350 MILLION CONSUMERS by
Publication details: 2012 JOSSY BASS SAN FRANCISSCO
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ MAH/ 22874.

1069.
3O DAYS TO SOCIAL MEDIA SUCCESS THE 30 DAYS TO MAKING THE MOST OF TWITTER, BLOGGING, LINKDIN, AND FACEBOOK by
Publication details: NEW DELHI VIKAS PUBLISHING HOUS 2011
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8 (E-MAR)/ MAR/ 22893.

1070.
MARKETING STRATEGY: A LIFE-CYCLE APPRAOCH ALVIN LEE AND MARK G. EDWARD by
Publication details: DELHI CAMBRIDGE UNIVERSITY PRESS 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.802/ LEE/EDW/ 22902. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.802/ LEE/EDW/ 22900.

1071.
MARKETING STRATEGY: CASE BOOK MARK G. EDWIN AND ALVIN LEE by
Publication details: DELHI CAMBRIDGE UNIVERSITY PRESS 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.802/ LEE/EDW/ 22903. Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.802/ LEE/EDW/ 22901.

1072.
MARKETING STRATEGY FOR 3 PL LOGISTIC COMPANIES BHATIA, YASHAP by
Edition: PG-12-003 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441361.

1073.
SENSORY MARKETING BHUVA, AMI by
Edition: PG-12-006 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Not available: Main Library: Checked out (1).

1074.
RURAL MARKETING CHORDIA, HARSHIL by
Edition: PG-12-009 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441363.

1075.
IMPACT OF CAUSE RELATED MARKETING ON CONSUMERS FAZAL, SANIA by
Edition: PG-12-016 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441366.

1076.
ELECTRONIC COMMUNICATION FOR 5-STAR HOTELS - HOTEL SAHARA STAR GORE, AKSHAY by
Edition: PG-12-018 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441367.

1077.
EXPERIENTIAL MARKETING KHANDPEKAR, RADHA by
Edition: PG-12-027 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441370.

1078.
COMMERCIAL IMPACT OF GREEN MARKETING NABAR, POOJA by
Edition: PG-12-033 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441372.

1079.
SOCIAL MEDIA AND OFF LINE MARKETING FOR THE CREATION OF BRAND "AARYAN" SETHI, RADHIKA by
Edition: PG-12-047 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441375.

1080.
AN INSIGHT INTO LUXURY MARKETING BAHIRWANI, EISHA by
Edition: PG-12-063 2012-2014
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI IES MANAGEMENT COLLEGE AND RESEARCH CENTRE FEBRUARY 2014
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PG/MAR/2012-2014/4441381.

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