IES Management College And Research Centre

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921.
PRINCIPLES AND PRACTICE OF SOCIAL MARKETING: AN INTERNATIONAL PERSPECTIVE by
Publication details: NEW DELHI CAMBRIDGE UNIVERSITY PRESS 2010
Availability: Items available for loan: Main Library (2)Collection, call number: Text Book 658.8/ DON/ HEN/ 17498, ...

922.
THE MARKETER'S HANDBOOK: RESSESING MARKETING TECHNIQUES FOR MODERN BUSINESS by
Publication details: CHINCHESTER JOHN WILEY AND SONS PTE. LTD. 2011
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: REF 658.8/ YOU/ 17692.

923.
THE ULTIMATE WEB MARKETING GUIDE by
Publication details: NEW DELHI PEARSON EDUCATION 2012
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ MIL/ 17443.

924.
Global marketing management by
Edition: 7
Publication details: Noida Pearson Education 2011
Availability: Items available for loan: Main Library (1)Collection, call number: INTERNATIO 658.848/ Kee/ 31795. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.848/ Kee/ 31794.

925.
THE MARKETING WHITEBOOK 2012-2013 : ONE -STOP GUIDE FOR MARKETERS by
Publication details: BUSINESS WORLD 2012
Availability: Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (3)Collection, call number: REF 658.8/ BW/ 17883, ...

926.
PHARMACEUTICAL MARKETING : STRATEGIES AND PRACTICES by
Publication details: INTERNATIONAL BOOK HOUSE PVT LTD 2011
Availability: Items available for loan: Main Library (2)Collection, call number: Text Book 615.068/ GAN/ 17884, ...

927.
GUERRILLA REMIX MARKETING by
Publication details: new delhi TATA MCGRAW-HILL EDUCATION PRIVATE LTD. 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.802/LEV/LEV/17777.

928.
STRATEGIC MARKETING by
Edition: 8
Publication details: NEW DELHI TATA MCGRAW-HILL EDUCATION PRIVATE LTD. 2009
Availability: Items available for loan: Main Library (3)Collection, call number: Text Book 658.802/ CRA/ 18004, ...

929.
MARKETING DHRUV GREWAL AND MICHAEL LEVY, by
Edition: 2
Publication details: NEW DELHI TATA MCGRAW-HILL PUBLISHING COMPANY 2011
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.8/ GRE/LEV/ 23737. Main Library (1)Collection, call number: MARKETING 658.8/ GRE/LEV/18016.

930.
RURAL MARKETING by
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT. LTD
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ SIN/ 18022.

931.
MARKETING by
Edition: 14
Publication details: NEW DELHI TATA MCGRAW-HILL PUBLISHING COMPANY 2010
In: ETEL, MICHAEL MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ ETZ/ 18017.

932.
MARKETING: A PRACTICAL APPROACH by
Publication details: NEW DELHI TATA MCGRAW-HILL PUBLISHING COMPANY 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ RIX/ 18018.

933.
MARKETING RESEARCH: A SOUTH ASIAN PERSPECTIVES by
Publication details: DELHI CENGAGE LEARNING c2009
Availability: Items available for loan: Library Annexe -2 (6th Floor) (2)Collection, call number: 658.83/ CHU/IAC/ 18190, ... Main Library (2)Collection, call number: MARKETING 658.83/ CHU/IAC/ 18191, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: MARKETING 658.83/ CHU/IAC/ 18187.

934.
QUICK WIN WITH MARKETING: ANSWERS TO YOUR TOP 100 MARKETING QUESTIONS by
Publication details: NEW DELHI PRENTICE HALL OF INDIA 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ HAN/ 18196.

935.
RURAL MARKETING: TEXT AND CASES by
Edition: 2
Publication details: NEW DELHI PEARSON EDUCATION 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ KRI/ 18106.

936.
SERVICE MARKETING by
Publication details: MUMBAI SHROFF PUBLICATIONS PVT. LTD. 2011
Availability: Items available for loan: Main Library (2)Collection, call number: Text Book 658.8(SER)/ BAL/ 18107, ...

937.
MARKETING IN INDIA: TEXT AND CASES by
Publication details: NEW DELHI VIKAS PUBLISHING HOUSE PVT. LTD 2012
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: Text Book 658.8/ NEE/ 17959.

938.
PRECISON MARKETING by
Publication details: NEW DELHI KOGAN PAGE LIMITED 2012
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ RYA/JON/ 18145.

939.
UNDERSTANDING DIGITAL MARKETING: MARKETING STRATEGIES FOR ENGAGING THE DIGITAL GENERATION by
Edition: 2
Publication details: NEW DELHI KOGAN PAGE LTD. 2012
Availability: Items available for loan: Main Library (2)Collection, call number: 658.8[EM]/ JON / 12508, ...

940.
AGRICULTURAL MARKETING IN INDIA by
Publication details: NEW DELHI SERIALS PUBLICATIONS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.8/ JAY/KUM/ 18182.

941.
MARKETING RESEARCH by
Edition: 10
Publication details: NEW DELHI WILEY INDIA PVT. LTD 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Text Book 658.83/ AAK/DAY/ 18184.

942.
PSCHOLOGY OF SELLING by
Publication details: MUMBAI JAICO PUBLISHING HOUSE 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.85/ TRA/ 18556.

943.
MARKETING WARFARE RIES, AL AND TROUT, JACK by
Publication details: TATA MCGRAW-HILL EDUCATION PRIVATE LTD. 2006
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ RIE/TRO/ 18515.

944.
CURATION NATION by
Publication details: NEW DELHI TATA MCGRAW-HILL EDUCATION PRIVATE LTD. 2011
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.802/ ROS/ 18233.

945.
STRATEGIC MARKETING MANAGEMENT by
Publication details: NEW DELHI MJP PUBLISHERS 2012
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: Text Book 658.802/ SAU/ 18219.

946.
INTERNATIONAL MARKETING JUSTIN PAUL, RAMANICK KAPOOR by
Edition: 2
Publication details: NEW DELHI TATA MCGRAW-HILL EDUCATION PRIVATE LTD. 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 004.068/ PAU/KAP/ 18594.

947.
948.
SHOPPER MARKETING: HOW TO INCREASE PURCHASE DECISIONS AT THE POINT OF SALE by
Publication details: LONDON KOGAN PAGE LIMITED 2012
Availability: Items available for loan: Main Library (1)Collection, call number: ADVERTISIN 659.1/ STA/ 18347.

949.
MARKETING RESEARCH THAT WONT'S BREAK THE BANK: A PRACTICAL GUIDE TO GETTING THE INFORMATION YOU NEED by
Publication details: JOSSEY-BASS A WILEY IMPRINT 2002
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.83/ AND/ 18279.

950.
THE IMPULSE ECONOMY: UNDERSTANDING MOBILE SHOPPERS AND WHAT MAKES THEM BUY by
Publication details: NEW YORK ATRIA BOOKS 2011
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8342/ SCH/ 18339.

951.
MARKETING: FORMS AND STRATEGIES by
Publication details: NEW DELHI NEW CENTURY PUBLICATIONS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/PON/ 18319.

952.
MARKETING CHANNELS by
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: 658.87/KUM/ 18323.

953.
MARKETING OF HOSPITAL SERVICES RAO, SRINIVASA U: SREENIVAS, T by
Publication details: NEW DELHI SERIALS PUBLICATIONS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 615.068/ RAO/ 18500.

954.
EMERGING TRENDS, TREATS, AND OPPORTUNITES IN INTERNATIONAL MARKETING: WHAT EXECUTIVES NEED TO KNOW by
Publication details: NEW YORK BUSINESS EXPERT PRESS 2009
Availability: Items available for loan: Main Library (1)Collection, call number: 658.848/ Czi/Ron/ 18372.

955.
RULES OF MARKETING by
Publication details: JAIPUR YKING BOOKS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ KAP/ 18431.

956.
SOCIAL NETWORKING AND MARKETING COMMUNICATION by
Publication details: NEW DELHI ALFA PUBLICATIONS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/ PAU/GRO/ 18423.

957.
CLICK BRICKS AND BRANDS by
Publication details: LONDON KOGAN PAGE 2001
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/SIN/18328.

958.
CONTENT IS CURRENCY: DEVELOPING POWERFUL CONTENT FOR WEB AND MOBILE by
Publication details: BOSTON NICHOLAS BREALEY PUBLISHING 2012
Availability: Items available for loan: Main Library (1)Collection, call number: 658.872/ WUE/ 18568.

959.
MARKET LED STRATEGIC CHANGE by
Publication details: BURLINGTON BUTTERWORTH HEINMANN 2009
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MARKETING 658.802/ PIE/ 18449.

960.
MOBILIZED MARKETING by
Publication details: NEW DELHI TIMES GROUP BOOKS 2012
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8[EM]/ HAS/ 18545.

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