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	1.	ECONOMICS by MANDEL MICHAEL J;NORDHAUS WILLIAM D;PAUL SAMUELSON A Edition: INTERNATIO Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI ALL INDIA MANAGEMENT ASSOCIATION 1948 Availability: Items available for loan: Library Annexe (1)Collection, call number: 330 / MAN / 49. Place hold Log in to add tags Add to cart (remove)
	2.	STRATEGIC MARKETING MANAGEMENT:CONCEPTS & CASES by KHURANA RAKESH;RAVICHANDRAN N A Edition: FIRST Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI GLOBAL BUSINESS PRESS 0 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.8 / KHU / 60. Log in to add tags Add to cart (remove)
	3.	CONSUMER BEHAVIOUR:. by SCHIFFMAN LEON G Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 1996 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.8342 / SCH / 64. Place hold Log in to add tags Add to cart (remove)
	4.	No cover image available EDUCATIONAL TECHNOLOGY FOR MASS MEDIA DEVELOPMENT: by SRIVASTAVA ANAND PRAKASH Material type: Text; Format: print ; Literary form: Not fiction Publication details: ALLAHABAD CHUGH PUBLICATIONS 1991 Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 370 / SRI / 82. Place hold Log in to add tags Add to cart (remove)
	5.	GLOBAL MARKETING IMPERATIVE: by CZINKOTA MICHAEL R;TARRANT JOHN J Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI "NTC BUSINESS BOOKS A DIVISION OF NTC/CONTEMPORARY PUBLISHING GROUP, INC" 1995 Availability: Items available for loan: Main Library (2)Collection, call number: 648.848 / CZI / 83, ... Place hold Log in to add tags Add to cart (remove)
	6.	STATISTICS FOR MANAGEMENT: by RUBIN DAVID S Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 1999 Availability: Items available for loan: Library Annexe (1)Collection, call number: 519.5068 / RUB / 185. Place hold Log in to add tags Add to cart (remove)
	7.	BRAND POSITIONING: by SENGUPTA SUBROTO Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 1995 Availability: Not available: Library Annexe: In transit (1). Place hold Log in to add tags Add to cart (remove)
	8.	No cover image available COST AND MANAGEMENT ACCOUNTING: by K PRASAD A Edition: 10TH Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI BOOKS SYNDICATE PVT LTD 1994 Availability: Not available: Library Annexe: In transit (1). Place hold Log in to add tags Add to cart (remove)
	10.	STRATEGIC BRAND MANAGEMENT: by KAPFERER J N Edition: 2ND Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI KOGAN PAGE 1998 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / KAP / 798. Place hold Log in to add tags Add to cart (remove)
	11.	MANAGING BRAND EQUITY:CAPITALIZING ON THE VALUE OF A BRAND NAME by AAKER DAVID A Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWYORK THE FREE PRESS 1991 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / AAK / 838. Place hold Log in to add tags Add to cart (remove)
	12.	WHATS IN A BRAND ?:BUILDING BRAND EQUITY THROUGH ADVERTISING Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 1998 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / / 994. Place hold Log in to add tags Add to cart (remove)
	13.	Strategic brand management : creating and sustaining brand equity long term Jean-Noel Kapferer by Kapferer, Jean-Noell Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page London 1997 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827\ Kap\ 1131. Place hold Log in to add tags Add to cart (remove)
	14.	STRATEGIC BRAND MANAGEMENT: by KELLER KAVIN LANE Material type: Text; Format: print ; Literary form: Not fiction Publication details: LONDON "PRENTICE-HALL, INC" 1998 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / KEL / 1230. Place hold Log in to add tags Add to cart (remove)
	15.	SALES PROMOTION AND ADVETISING MANAGEMENT: by MISHRA M N Edition: 2ND Material type: Text; Format: print ; Literary form: Not fiction Publication details: MUMBAI HIMALAYA PUBLISHING HOUSE 1998 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / MIS / 1497. Place hold Log in to add tags Add to cart (remove)
	16.	No cover image available BRAND POSITIONING: by SENGUPTA SUBROTO Edition: 13TH Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 1999 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827/Sen/88895. Not available: Library Annexe: Checked out (1). Place hold Log in to add tags Add to cart (remove)
	17.	CASE STUDIES ON BRAND MANAGEMENT:THE INDIAN CONTEXT by YLR MOORTHI Material type: Text; Format: print ; Literary form: Not fiction Publication details: DELHI VIKAS PUBLISHING HOUSE 2000 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / YLR / 1746. Place hold Log in to add tags Add to cart (remove)
	18.	THE CUSTOMER REVOLUTION:HOW TO THRIVE WHEN CUSTOMERS ARE IN CONTROL by LEWIS JEFFREY M;MARSHAK RONNI T;SEYBOLD PATRICA B Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW YORK RANDOM HOUSE BUSINESS BOOKS 2001 Availability: Items available for loan: Main Library (1)Collection, call number: 658.412 / LEW / 2341. Place hold Log in to add tags Add to cart (remove)
	19.	BRAND POSITIONING:STRATEGIES FOR COMPETITIVE ADVANTAGE by SENGUPTA SUBROTO Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 1990 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / SEN / 2428. Place hold Log in to add tags Add to cart (remove)
	21.	BIG BRANDS BIG TROUBLE:LESSONS LEARNED FROM THE HARD WAY by TROUT JACK Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2001 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / TRO / 2574. Place hold Log in to add tags Add to cart (remove)
	22.	MANAGING BRAND EQUITY.:CAPITALIZING ON THE VALUE OF ABRAND NAME by AAKER DAVID A Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWYORK THE FREE PRESS 1991 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / AAK / 2582. Place hold Log in to add tags Add to cart (remove)
	23.	BRAND MEDICINE:THE ROLE OF BRANDING IN THE PHARMECEUTICAL INDUSTRY by BLACKETT BLACKETT TOM;REBECCA ROBINS ROBINS Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWYORK PALGRAVE PUBLISHERS LTD 2001 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 615.658827 / / 2676. Log in to add tags Add to cart (remove)
	24.	BRAND MANAGEMENT:THE INDIAN CONTEXT by MOORTHI YLR Material type: Text; Format: print ; Literary form: Not fiction Publication details: MUMBAI VIKAS PUBLISHING HOUSE 2000 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / MOO / 2741. Place hold Log in to add tags Add to cart (remove)
	25.	CASE STUDIES ON BRAND MANAGEMENT:THE INDIAN CONTEXT by MOORTHI YLR Material type: Text; Format: print ; Literary form: Not fiction Publication details: MUMBAI VIKAS PUBLISHING HOUSE 2000 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / MOO / 2742. Place hold Log in to add tags Add to cart (remove)
	27.	FCB-Ulka brand building advertising : concepts and cases FCB-Ulka Advertising (Mumbai, India). by Parameswaran, M G FCB-Ulka Advertising (Mumbai, India) Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGrawHill Publishing Compoany Ltd. 2002 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827\ Par\ 2877. Place hold Log in to add tags Add to cart (remove)
	28.	STRATEGIC BRAND MANAGEMENT: by KELLER KAVIN LANE Edition: 2ND Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / KEL / 2988. Place hold Log in to add tags Add to cart (remove)
	29.	DIFFERENTIATE OR DIE:SURVIVAL IN OUR ERA OF KILLER COMPETITION by RIVKIN STEVE;TROUT JACK Material type: Text; Format: print ; Literary form: Not fiction Publication details: CHENNAI EAST WEST BOOKS MADRAS PVTLTD 2000 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / RIV / 2995. Place hold Log in to add tags Add to cart (remove)
	30.	BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION Edition: FIRST Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI CREST PUBLISHING HOUSE 2003 Availability: Not available: Main Library: Withdrawn (1). Log in to add tags Add to cart (remove)
	31.	"STRATEGIC BRAND MANGEMENT:BUILDING, MEASURING,AND MANAGING BRAND EQUITY" by KELLER KAVIN LANE Edition: 2ND Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2003 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / KEL / 3231. Place hold Log in to add tags Add to cart (remove)
	33.	BRANDING:A REFERENCE GUIDE TO SOLVING YOUR TOUGHEST BRANDING PROBLEMS AND STRENGHTHNING YOUR MARKET POSITION by RANDALL GEOFREY Edition: 2ND Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI KOGAN PAGE 2004 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / RAN / 3424. Place hold Log in to add tags Add to cart (remove)
	34.	BRAND MANAGEMENT: PERSPECTIVES AND PRACTICES by DAS, NAVEEN DAS NAVEEN NAVEEN Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / / 3447. Place hold Log in to add tags Add to cart (remove)
	35.	BRANDS AND FIREBRANDS: INSIGHTS FROM EXPERTS CHATURVEDI, BRAJ MOHAN by CHATURVEDI, BRAJ MOHAN CHATURVEDI BRAJ MOHAN Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827/CHA /3451. Place hold Log in to add tags Add to cart (remove)
	36.	NEW AGE BRANDING: CONCEPTS AND CASES - VOL.I DAS, NAVEEN by DAS, NAVEEN DAS NAVEEN NAVEEN Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827/DAS/3538. Place hold Log in to add tags Add to cart (remove)
	37.	NEW AGE BRANDING:CONCEPTS AND CASES by K K SURESH Material type: Text; Format: print ; Literary form: Not fiction Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002 Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.827 / / 3539. Place hold Log in to add tags Add to cart (remove)
	38.	THE ART OF BUIDING BRANDS:TOP MARKETERS REVEAL THE SECRETS OF BUILDING SUCCESSFUL BRANDS by VISION BOOK Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEWDELHI VISION BOOKS 2004 Availability: Items available for loan: Main Library (1)Collection, call number: 657.73 / VIS / 4218. Place hold Log in to add tags Add to cart (remove)
	39.	The brand called you : create a personal brand that wins attention and grows your business by Montoya, Pete Vandehey, Tim Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai Corpus Collosum Learning Pvt Ltd 2004 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827\ Mon\Van\ 4401. Place hold Log in to add tags Add to cart (remove)
	40.	ASIAN STAR BRANDS: by TEMPORAL PAUL Material type: Text; Format: print ; Literary form: Not fiction Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2006 Availability: Items available for loan: Main Library (1)Collection, call number: 658.827 / TEM / 4430. Place hold Log in to add tags Add to cart (remove)

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Your search returned 521 results.