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	1.	No cover image available ONLINE SHOPPING AMONG HIGHER EDUCATION STUDENTS IN INDORE : A FACTOR ANALYSIS APPROACH by SHRADDHA SHARMA, MANISH SITLANI Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: VOL.43, NO.1/555477JA6. Place hold Log in to add tags Add to cart (remove)
	2.	No cover image available WOMEN'S ROLE IN BUYING BEHAVIOUR FOR DURABLES : A STUDY OF MALWA REGION IN PUNJAB by MALIKA RANI Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 42, NO. 12/555476JA5. Place hold Log in to add tags Add to cart (remove)
	3.	THE MARKETING WHITE BOOK 2014-15: A ESSENTIAL GUIDE TO MARKETERS by BUSINESS WORLD Publication details: NEW DELHI BUSINESS WORLD 2014 Availability: Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REFERENCE 658.8/ BW/ 23592. Log in to add tags Add to cart (remove)
	4.	No cover image available Impact of Emotional advertising on consumer buying behaviour Kulkarni, Saurabh by Kulkarni, Saurabh Edition: PG-13-103 2013-2015 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre April 2014 Availability: Not available: Main Library: Ordered (1). Log in to add tags Add to cart (remove)
	5.	No cover image available Study of consumer perception, preferences, and behaviour with respect to pringles and toyota corolla altis Thakkar, Nishant by Thakkar, Nishant Edition: M-13-50 2013-2015 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre April 2014 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: SUM-735/MMS-MAR/2013-2015/666735. Log in to add tags Add to cart (remove)
	6.	No cover image available "Effects of advertising on buying behaviour": A comparative study on male and female consumer Deshpande, Omkar by Deshpande, Omkar Edition: MM-14-1 2014-2017 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre December 2016 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2014-2017/4442006. Log in to add tags Add to cart (remove)
	7.	No cover image available Understanding shoppers perception for brand zara Dias, Prianca Marie by Dias, Prianca Marie Edition: MM-14-2 2014-2017 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai IES's Management College and Research Centre December 2016 Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: MMM/2014-2017/4442007. Log in to add tags Add to cart (remove)
	8.	No cover image available Impulsive Buying Tendency: Measuring Important Relationships with a New Perspective and an Indigenous Scale by Badgaiyan, Anant Jyoti Verma, Anshul Dixit, Saumya Material type: Text; Format: print ; Literary form: Not fiction In: RAVI aNSHUMAN V. IIMB Management Review Availability: Items available for loan: Main Library (1)Collection, call number: Vol 28, Issue 4/ 5556720JA1`. Place hold Log in to add tags Add to cart (remove)
	9.	No cover image available Process of Impulse Buying: A Qualitative Exploration by Mittal, Sheetal Sondhi, Neena Chawla, Deepak Material type: Text; Format: print ; Literary form: Not fiction In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 19, No 1/ 5558623JA9. Place hold Log in to add tags Add to cart (remove)
	10.	No cover image available Impulse Buying: A Consumer Trait Prospective in Context of Central India by Atulkar, Sunil Kesari, Bikrant Material type: Text; Format: print ; Literary form: Not fiction In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 18, No 2/ 5558624JA14. Place hold Log in to add tags Add to cart (remove)
	11.	No cover image available A Study of Consumers' Attitude Towards Online Private Label Brands Using the Tri - Component Model by Pangriya, Ruchita Kumar, M. Rupesh Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: Vol 48, No 5/ 5558777JA1. Place hold Log in to add tags Add to cart (remove)
	12.	No cover image available Buying Behaviour of Herbal Cosmetics by Women Consumers : An Exploratory Study in Kolkata by Chattaraj, Dibyendu Mazumder, Rabin Lahiri,Sahana Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: Vol 48, No 5/ / 5558777JA3. Place hold Log in to add tags Add to cart (remove)
	13.	No cover image available Impact of packaging on consumers and retailers buying behaviour by Akshay Gharge Edition: M-16-15 Material type: Text Publication details: Mumbai IES Management College and Research Centre 43191 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance MMS-Mar/16-18/4442420. Place hold Log in to add tags Add to cart (remove)
	14.	No cover image available A study of influence of humour advertising on consumer buying behaviour by Anushree Bagwe Edition: PG-16-3 Material type: Text Publication details: Mumbai IES Management College and Research Centre 43191 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance PG-Mar/16-18/4442370. Place hold Log in to add tags Add to cart (remove)
	15.	No cover image available Electronic shopping: A paradigm shift in buying behaviour among Indian consumers by Akshay Gharge Edition: M-16-15 Material type: Text Publication details: Mumbai IES Management College and Research Centre 43191 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance MMS-Gen/16-18/4442421. Place hold Log in to add tags Add to cart (remove)
	16.	No cover image available Influence of packaging on consumer buying behaviour by Sanjay Bhatt Edition: PG-16-65 Material type: Text Publication details: Mumbai IES Management College and Research Centre 43191 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance PG-Mar/16-18/4442390. Place hold Log in to add tags Add to cart (remove)
	17.	No cover image available Future Apparel Buying Intention: Mediating Effect of Past Apparel Buying Behaviour and Past Apparel Buying Experience by Krishnakumar, M Material type: Text; Format: print ; Literary form: Not fiction In: BANIK, ARINDAM GLOBAL BUSINESS REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 19, No 3/ 5558944JA14. Place hold Log in to add tags Add to cart (remove)
	18.	No cover image available Impact of Celebrity Endorsement on Consumer Buying Behaviour in the State of Goa by Gauns, Karuna Krishna Pillai, Subhash Kizhakanveatil Bhaskaran Kamat, Kaustubh Chen, Ruey Feng Chang, Ling-Chen Material type: Text; Format: print ; Literary form: Not fiction In: Sage Publication IIM KOZHIKODE SOCIETY AND MANAGEMENT REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 7, No 1/ 5559095JA5. Place hold Log in to add tags Add to cart (remove)
	19.	No cover image available Ethical Challenges in Neuromarketing : A Research Agenda by Alexander, Jacob Shenoy,, Veena Yadav, Aradhna Material type: Text; Format: print ; Literary form: Not fiction In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETING Availability: Items available for loan: Main Library (1)Collection, call number: Vol 49, No 3/ 55510112JA3. Place hold Log in to add tags Add to cart (remove)
	20.	No cover image available Study of antecedents influencing the buying behaviour for counterfiet luxury fashion goods by Sadhana Yadav Edition: PG-17-120 Material type: Mixed materials Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19 Availability: No items available. Log in to add tags Add to cart (remove)
	21.	No cover image available An analytical study of consumer buying behaviour towards oral hygiene products by Rutuja Parkar Edition: PM-17-16 Material type: Mixed materials Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19 Availability: No items available. Log in to add tags Add to cart (remove)
	22.	No cover image available Consumer's perception and buying behaviour towards e-pharmacy and traditional pharmacy by Yashmita Shetty Edition: PM-17-23 Material type: Mixed materials Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19 Availability: No items available. Log in to add tags Add to cart (remove)
	23.	No cover image available Study of antecedents influencing the buying behaviour for counterfiet luxury fashion goods by Sadhana Yadav Edition: PG-17-120 Material type: Mixed materials Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19 Availability: Items available for loan: Main Library (1)Collection, call number: Project re PG-Mar/17-19/4442707. Place hold Log in to add tags Add to cart (remove)
	24.	No cover image available An analytical study of consumer buying behaviour towards oral hygiene products by Rutuja Parkar Edition: PM-17-16 Material type: Mixed materials Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19 Availability: Items available for loan: Main Library (1)Collection, call number: Project re PM/17-19/4442738. Place hold Log in to add tags Add to cart (remove)
	25.	No cover image available Consumer's perception and buying behaviour towards e-pharmacy and traditional pharmacy by Yashmita Shetty Edition: PM-17-23 Material type: Mixed materials Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19 Availability: Items available for loan: Main Library (1)Collection, call number: Project re PM/17-19/4442745. Place hold Log in to add tags Add to cart (remove)
	26.	No cover image available Brand Authenticity and Brand Attachment: How Online Communities Built on Social Networking Vehicles Moderate the Consumers’ Brand Attachment by Arya, Vikas Verma, Hemraj Sethi, Deepti Agarwal, Rajat Material type: Text; Format: print ; Literary form: Not fiction In: Sage Publication IIM KOZHIKODE SOCIETY AND MANAGEMENT REVIEW Availability: Items available for loan: Main Library (1)Collection, call number: Vol 8, No 2/ 55510597JA1. Place hold Log in to add tags Add to cart (remove)
	27.	No cover image available Consumer buying behaviour for Irish drink and memory milk by Nikita Tamhankar Edition: PG-17-53 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1453/PG-Mar/17-19/6661453. Log in to add tags Add to cart (remove)
	28.	No cover image available Analysis of consumer buying behaiour for combo packs of Amul Ice-cream by Bhavana Sharma Edition: PG-17-106 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1475/PG-Mar/17-19/6661475. Log in to add tags Add to cart (remove)
	29.	No cover image available Study of consumer buying behaviour for Kajal and Lipcare by Sadhana Yadav Edition: PG-17-120 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1482/PG-Mar/17-19/6661482. Log in to add tags Add to cart (remove)
	30.	No cover image available A study on consumer preferences and buying behavior with respect to hand sanitizers by Kunal Solanki Edition: M-19-56 Material type: Text Publication details: Mumbai IES's Management College and Research Centre 2021 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443148. Place hold Log in to add tags Add to cart (remove)
	31.	No cover image available Study on impact of digital marketing on consumer buying behaviour while purchasing mobile handsets on E commerce by Harshal Zambre Edition: M-18-60 Material type: Text Publication details: Mumbai IES Management College and Research Centre Apr-22 Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/18-20/4443443. Place hold Log in to add tags Add to cart (remove)
	32.	No cover image available Effects of Advertisement on Consumer Buying Behaviour with References to FMCGs in Gandhinagar, Gujarat by Manasvi Bari, Arunima Singh, N. Rajesh Kumar Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Publishing India Group January 2023 In: International Journal of Applied Marketing and Management Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: INT/JOU/MAR/55513885JA3. Log in to add tags Add to cart (remove)

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Your search returned 32 results.