IES Management College And Research Centre

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DO YOU WANT TO KEEP YOUR CUSTOMERS FOREVER? B. JOSEPH FINE II, DON PEPEPPERS, AND MARTHA ROGER by Series: HARVAR BUSINESS REVIEW CLASSICS
Publication details: BOSTON HARVARD BUSINESS PRESS 2009
Availability: Items available for loan: Main Library (1)Collection, call number: HBR (CUP /SH ) 658.812/ hbr/ 23568.
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Valuing Subscription-Based Businesses Using Publicly Disclosed Customer Data by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: FRAZIER GARY L. JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 81, No 1\ 5557753JA2.

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