IES Management College And Research Centre

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1.
YOU CAN'T LEAD WITH YOUR FEET ON THE DESK BUILDING RELATIONSHIPS, BREAKING DOWN BARRIERS, AND DELIVERING PROFITS EDWIN FULLER by
Publication details: NEW JERSEY JOHN WILEY & SONS, INC 2011
Availability: Items available for loan: Main Library (1)Collection, call number: Leadership 658.4092/ FUL/ 18624.

2.
ACCELARATING CUSTOMER RELATIONSHIP RONALD S. SWIFT USING CRM AND RELATIONSHIPS by
Publication details: NEW JERSEY PRENTICE HALL 2000
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.812/ SWI/ 18872.

3.
VALUABLE CONTENT MARKETING WHY QUALITY CONTENT IS KEY TO BUSINESS SUCCESS SONJA JEFFERSON AND SHARON TANTON by
Publication details: NEW DELHI KOGAN PAGE LIMITED 2013
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8[EM]/ JEF/TAN/ 21875.

4.
TRUE STORY: HOW TO COMBINE STORY AND ACTION TO TRANSFORM YOUR BUSINESS MONTAGUE, TY by
Publication details: BOSTON, MASSACHUSETTS HARVARD BUSINESS REVIEW PRESS 2013
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.8/MON/22556.

5.
MARKETING MYOPIA THEODORE LEVIN by Series: HARVARD BUSINESS REVIEW CLASSICS
Publication details: BOSTON HARVARD BUSINESS PRESS 2006
Availability: Items available for loan: Main Library (1)Collection, call number: HBR (CUP /SH ) 658.8/ LEV/ 23576.

6.
You can't win a fight with your client & 49 other rules for providing great service Tom Markert by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Collins 2007
Availability: Items available for loan: Library Annexe (2)Collection, call number: CUSTOMER R 658.812/ Mar/ 25182, ... Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 658.812/ Mar/ 25181.

7.
Creating Lasting Value All India Management Association. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel Books 2009
Availability: Items available for loan: Library Annexe (4)Collection, call number: MANAGEMENT (CUP 19/SH 1TO3) 658/ AIM/ 28770, ... Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 658/ AIM/ 28769.

8.
Gonzo Marketing winning through worst practices by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom Capstone Publishing Ltd 2001
Availability: Items available for loan: Library Annexe (1)Collection, call number: MARKETING 658.8/ LOC/ 28786.

9.
Information Masters secrets of the customers race by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: England John Wiley & Sons 1999
Availability: Items available for loan: Library Annexe (1)Collection, call number: MCK/11129259.

10.
Flip The Funnel how to use existing customers to gain new ones Jaffe, Joseph by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United States of America John Wiley & Sons 2010
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.872/JAF/11129332.

11.
Profitable customer engagement : concept, metrics, and strategies V. Kumar by
Publication details: New Delhi Sage Response 2013
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812/ Kum/ 29936.

12.
Customer Relationship Management : Buttle, Francis concepts and tools by
Edition: 3
Publication details: London Routledge, cop. 2015
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812/But/Mak/31460.

13.
The amazement revolution : seven customer service strategies to create an amazing customer (and employee) experience Shep Hyken by
Publication details: Austin Greenleaf Book Group Press 2011
Availability: Items available for loan: Main Library (1)Collection, call number: CUSTOMER R 658.812/ Hyk/ 31983.

14.
The art of client service : the classic guide Robert Solomon by
Edition: 3
Publication details: New Delhi Wily India Pvt. Ltd. 2016
Availability: Items available for loan: Main Library (1)Collection, call number: CUSTOMER R 658.812/ Sol/ 32652.

15.
Advanced customer analytics: targeting, valuing, segmenting and loyalty techniques by
Publication details: United Kingdom Kogan Page 2016
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.812/Gri/34006.

16.
Once a customer, always a customer : how to deliver customer service that creates customers for life Chris Daffy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Harper Collins India Pvt. Ltd 1996
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812\ Daf\ G-36.

17.
What customers crave: how to create relevant and memorable experiences at every touchpoint by
Publication details: New York AMACOM, American Management Association 2017
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812/ Web/ 35399.

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