IES Management College And Research Centre

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1.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2001
Availability: Not available: Library Annexe -2 (6th Floor): In transit (1).

2.
CUSTOMER RELATIONSHIP MANAGEMENT: THE NEW FACE OF MARKETING GARIKAPARTHI, MADHAVI by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HYDERABAD INSTITUTE OF CHARTERED FINANCIAL ANAYLST OF INDIA 2002
Availability: Items available for loan: Library Annexe (1)Collection, call number: 658.812/GAR/2821.

3.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / CAR / 3358.

4.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Edition: FIRST
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI JAICO PUBLICATIONS 2003
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / PO- / 3362.

5.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / GIL / 3618.

6.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2002
Availability: Not available: Library Annexe -2 (6th Floor): In transit (1).

7.
CUSTOMER RELATIONSHIP MANAGEMENT:. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI TATA MC-GRAW HILL PUBLISHING COMPANY LTD 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / AND / 4403.

8.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2004
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 658.812 / GIL / 5043.

9.
CUSTOMER RELATIONSHIP MANAGEMENT:. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI EXCEL BOOKS 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / DAS / 7327.

11.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI BIZTANTRA 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / SHA / 8102.

12.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI INFINITY BOOKS 2006
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / BLO / 8268.

13.
WE ARE LIKE THAT ONLY:UNDERSTANDING LOGIC OF CONSUMER INDIA by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI PENGUINE BOOKS INDIA P LTD 2007
Availability: Items available for loan: Main Library (1)Collection, call number: 658.83420954 / BIJ / 8440.

14.
CUSTOMER RELATIONSHIP MANAGEMENT:. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI VIKAS PUBLISHING HOUSE 2002
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / PEE / 8492.

15.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2006
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / REI / 8844.

16.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI EXCEL BOOKS 2005
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / CHA / 8854.

17.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA BUTTERWORTH-HEINEMANN 2008
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / KNO / 9803.

18.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI VIVA BOOKS PRIVATE LTD 1998
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / PHE / 9821.

19.
CUSTOMER RELATIONSHIP MANAGEMENT:MODERN TRENDS AND PERSPECTIVES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRENTICE-HALL OF INDIA PVT LTD 2008
Availability: Items available for loan: Main Library (1)Collection, call number: 658.812 / / 9828.

20.
THE EMERGING LANDSCPES OF RETAIL AND IMPACT ON ECONOMY by
Publication details: NEW DELHI MJP PUBLISHERS 2012
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: MARKETING 658.87/ GUR/ 19252.

21.
CONSUMER BEHAVIOUR IN INDIAN PERSPECTIVES TEXT AND CASES by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: MUMBAI HIMALAYA PUBLISHING HOUSE 2010
Availability: Items available for loan: Main Library (1)Collection, call number: CONSUMER B 658.8342/ NAI/ 22922.

22.
THE MARKETING WHITE BOOK 2014-15: A ESSENTIAL GUIDE TO MARKETERS by
Publication details: NEW DELHI BUSINESS WORLD 2014
Availability: Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REFERENCE 658.8/ BW/ 23592.

23.
POWER OF COMMON MAN: CONNECTING WITH CONSUMERS THE SRK WAY KORAL DASGUPTA by
Publication details: CHENNAI WESTLAND LTD. 2014
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8342/ DAS/ 22953.

24.
SUPERMARKETWALA: SECRETS TO WINNING CONSUMER IN INDIA DAMODAR MALL by
Publication details: GURGAON RANDOM HOUSE 2014
Availability: Items available for loan: Main Library (1)Collection, call number: RETAIL MAN 658.87/ MAL/ 24227.

25.
Rural marketing text and cases Mathur, U C by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel Books 2008
Availability: Items available for loan: Library Annexe (5)Collection, call number: RURAL MARK 658.8 (RUR)/ Mat/ 28948, ... Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 658.8 (RUR)/ Mat/ 28947.

26.
Marketing whitebook 2015-16 Business World by
Publication details: New Delhi Business World 2015
Availability: Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REFERENCE 658.8/ BW/ 30430.

27.
No cover image available
CONSUMER AWARNESS OF CSR INITIATIVES IN NORTH INDIA ABHA by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI PRINT PUBLICATIONS PVT. LTD., OCTOBER 2015
In: CHAKRAVORTY S K (EDITOR) PRODUCTIVITY
Availability: Items available for loan: Main Library (1)Collection, call number: VOL. 56, NO. 3/5555162JA4.

28.
No cover image available
Understanding gen next customers: implications for banks in india Dhananjay Bapat by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hydrabad IUP Publication August 2016
In: MURTHY, E N BANK MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: vol. XIV, no.3/ 5554663 BM1.

29.
No cover image available
A comparative analysis of customer perception and operational risks of e-banking products: Naresh G Shirodkar a study of select banks in goa by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hydrabad IUP Publication August 2015
In: MURTHY, E N BANK MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol. XIV, No.3/ 5554663 BM2.

30.
No cover image available
A study of consumer durable loans for Ranchi market: Mahuya Deb and Saifullah Khalid some sample factor analysis evidence by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hydrabad IUP Publication August 2015
In: MURTHY, E N BANK MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol. XIV, No.3/ 5554663 BM5.

31.
No cover image available
The impact of consumer personality traits on luxury brand market: an empirical study on closet consumers. Shweta Kastiya by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hydrabad I UP Publication March 2016
In: MURTHY, E N BRAND MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol XIII No. / 5555611JA2.

32.
Consumer behaviour and branding: concepts, readings and cases-the Indian context S. Ramesh Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson education 2009
Availability: Items available for loan: Main Library (2)Collection, call number: CONSUMER B 658.8342/ Kum/ 31755, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8342/ Kum/ 31754.

33.
Winning a billion consumers : a disruptive approach for success in India Atul Joshi by
Publication details: New Delhi Sage Publication India Pvt. Ltd. 2015
Availability: Items available for loan: Main Library (1)Collection, call number: CUSTOMER R 658.812/ Jos/ 32673.

34.
Consumer behaviour in Indian perspective: text and cases by
Edition: 2
Publication details: Mumbai Himalaya Publishing House 2015
Availability: Items available for loan: Main Library (1)Collection, call number: CONSUMER B 658.8342/ Nai/ 32798. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8342/ Nai/ 32797.

35.
No cover image available
A study on consumer ethnocenterism and social comparision in rural India implications for marketing strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: MANIMALA, MATHEW J. ( EDITOR) SOUTH ASIAN JOURNAL OF MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 24, Issue 1/ 5557268JA7.

36.
Amul India Ltd Analyzing Consumer Preferences & Market Potential of Amul Diced Cheese by
Edition: M-16-31 2016-2018
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Summer pro Sum-1278/MMS-Mar/2016-2018/6661278.

37.
Study of reverse logistics practices of consumer electronic goods sector in India by
Edition: M-16-48
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 43191
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance MMS-Ope/16-18/4442534.

38.
No cover image available
Money, religiosity, and spiritual well-being: does it impact consumers’ ethical beliefs? Evidence from India by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: CHAKRABARTI, BHASKAR DECISION
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 45, No 3/ 5559609JA4.

39.
No cover image available
Impact of Socioeconomic Factors on Purchase Decision of Health Insurance: An Analysis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: MURTHY, E N MANAGEMENT RESEARCH
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 17, No 3/ 5559189JA3.

40.
Analysis of Over The Top services and consumer preferences in India by
Edition: M-17- 29
Material type: Mixed materialsMixed materials
Publication details: Mumbai ; IES Management College and Research Centre ; Apr-19
Availability: No items available.

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