IES Management College And Research Centre

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Economics of Strategy David Basnko, David Dranove , Mark Shanely and scott Schaefer

By: Material type: TextTextPublication details: Wiley India Pvt Ltd. New Delhi 2003Edition: 3rdDescription: 632 p. PaperISBN:
  • 981253069X
Subject(s): DDC classification:
  • 658.4012
Summary: Introduction: Strategy and Economics. Primer: Economic Concepts for Strategy. PART ONE: FIRM BOUNDARIES. 1. The Evolution of the Modern Firm. 2. The Horizontal Boundaries of the Firm: Economies of Scale and Scope. 3. The Vertical Boundaries of the Firm. 4. The Transactions Costs of Market Exchange. 5. Organizing Vertical Boundaries: Vertical Integration and Its Alternatives . 6 Diversification. PART TWO: MARKET AND COMPETETIVE ANALYSIS. 7. Competitors and Competition. 8. Strategic Commitment. 9. The Dynamics of Pricing Rivalry. 10. Entry and Exit. 11. Industry Analysis. PART THREE: STRATEGIC POSITION AND DYNAMICS. 12. Strategic Positioning for Competitive Advantage. 13. Sustaining Competitive Advantage. 14. The Origins of Competitive Advantage: Innovation, Evolution, and Environment. PART FOUR: INTERNAL ORGANIZATION. 15. Incentives and Agency. 16. Strategy and Structure. 17. Power and Culture. 18. Strategy and the General Manager. Glossary. Ind ex._
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Item type Current library Collection Call number Status Date due Barcode Item holds
Book Book Library Annexe STRATEGIC 658.4012/ BES/ 27572 (Browse shelf(Opens below)) Available 11127572
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Introduction: Strategy and Economics.


Primer: Economic Concepts for Strategy.


PART ONE: FIRM BOUNDARIES.


1. The Evolution of the Modern Firm.


2. The Horizontal Boundaries of the Firm: Economies of Scale and Scope.


3. The Vertical Boundaries of the Firm.


4. The Transactions Costs of Market Exchange.


5. Organizing Vertical Boundaries: Vertical Integration and Its Alternatives .


6 Diversification.


PART TWO: MARKET AND COMPETETIVE ANALYSIS.


7. Competitors and Competition.


8. Strategic Commitment.


9. The Dynamics of Pricing Rivalry.


10. Entry and Exit.


11. Industry Analysis.


PART THREE: STRATEGIC POSITION AND DYNAMICS.


12. Strategic Positioning for Competitive Advantage.


13. Sustaining Competitive Advantage.


14. The Origins of Competitive Advantage: Innovation, Evolution, and Environment.


PART FOUR: INTERNAL ORGANIZATION.


15. Incentives and Agency.


16. Strategy and Structure.


17. Power and Culture.


18. Strategy and the General Manager.


Glossary.


Ind ex._

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