ROLE OF GENDER IN CONSUMERS' RESPONSE TO FEAR APPEAL ADVERTISEMENTS
Material type: TextDescription: PG - 19-24Subject(s): In: GILANI, MEENAKSHI INDIAN JOURNAL OF MARKETINGItem type | Current library | Call number | Vol info | Status | Date due | Barcode | Item holds | |
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Journal Article | Main Library | VOL. 42, NO.9/555473JA3 (Browse shelf(Opens below)) | Available | 555473JA3 | ||||
Journals and Periodicals | Main Library On Display | JOURNAL/MAR/Vol 42, No 9/555473 (Browse shelf(Opens below)) | Vol 42, No 9 (01/09/2012) | Not for loan | 555473 |
Total holds: 0
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