MANAGING BRAND EQUITY.:CAPITALIZING ON THE VALUE OF ABRAND NAME
Material type: TextPublication details: THE FREE PRESS NEWYORK 1991Description: 299ISBN:- 0-02-900101-3
- 2582 658.827
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Book | Main Library | 658.827 / AAK / 2582 (Browse shelf(Opens below)) | Available | 1112582 |
Total holds: 0
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658.827/Aak Aaker On Branding | 658.827/Aak Aaker On Branding | 658.827/Aak Aaker On Branding | 658.827 / AAK / 2582 MANAGING BRAND EQUITY.:CAPITALIZING ON THE VALUE OF ABRAND NAME | 658.827 / AAK / 2733 BRAND LEADERSHIP: | 658.827 / AAK / 3828 BUILDING STRONG BRANDS: | 658.827 / Aak / 3961 BUILDING STRONG BRANDS: |
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