IES Management College And Research Centre

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121.
Shodh Gyaan Birla Institute of management Technology by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Birla Institute of management Technology
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: Journals a COM-391.

122.
Marketing Management by
Edition: 15
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education 2016
Availability: Items available for loan: Main Library (179)Collection, call number: Student Co 658.8/Student collection/31259, ... Not available: Main Library: Checked out (5).

123.
A textbook of economic theory, Alfred W Stonier and Douglas C. Hague by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pearson India Education Services Pvt Ltd. Noida c1980
Availability: Items available for loan: Library Annexe -2 (6th Floor) (2)Collection, call number: 330/ Sto/Hag/ 31721, ... Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REFERENCE 330/ Sto/Hag/ 31720.

124.
Advertising by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pearson India Education Services Pvt Ltd. Noida C 2000
Availability: Items available for loan: Main Library (3)Collection, call number: 659.1/ Jef/Yad/ 31723, ...

125.
Behavior management : a practical approach for educators by
Edition: 10
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt Ltd. c2015
Availability: Items available for loan: Library Annexe -2 (6th Floor) (4)Collection, call number: EDUCATION (CUP /SH ) 370/ She/Bau/ 31727, ... Main Library (2)Collection, call number: 370/She/Bue, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: 370/ She/Bau/ 31728. Main Library: Not for loan (1)Collection, call number: 370/She/Bue.

126.
Business ethics Richard T. DeGeorge by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 2014 Pearson Education services Pvt. Ltd. Noida
Availability: Items available for loan: Main Library (1)Collection, call number: BUSINESS E 174.4/ DeG/ 31733. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 174.4/ DeG/ 31732.

127.
Business law Tejpal Sheth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education services Pvt. Ltd. c2016
Availability: Items available for loan: Main Library (2)Collection, call number: BUSINESS L 346.065/ She/ 31735, ... Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REFERENCE 346.065/ She/ 31734.

128.
Case studies in marketing Kanwal Nayan Kapil and Jaydeep Mukherjee by Series: x, 111 p. Paper
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education services Pvt. Ltd. C 2011
Availability: Items available for loan: Main Library (1)Collection, call number: CASE STUDY-REF (CUP /SH ) 658.8072/ KapMuk/ 31746. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8072/ KapMuk/ 31745.

129.
Case studies in Marketing Sidharth Balakrishna by
Publication details: Noida Pearson Education 2012
Availability: Items available for loan: Main Library (5)Collection, call number: CASE STUDY-REF (CUP /SH ) 658.8072, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: CASE STUDY-REF (CUP /SH ) 658.8072/ Bal/ 31747. Main Library: Not for loan (1)Collection, call number: 658.8072\ Bal.

130.
Case studies in marketing management S. Ramesh Kumar by
Publication details: Noida Pearson Education 2012
Availability: Items available for loan: Main Library (4)Collection, call number: CASE STUDY-REF (CUP /SH ) 658.8072/ Kum/ 31750, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: CASE STUDY-REF (CUP /SH ) 658.8072/ Kum/ 31749.

131.
Consumer behaviour and branding: concepts, readings and cases-the Indian context S. Ramesh Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson education 2009
Availability: Items available for loan: Main Library (2)Collection, call number: CONSUMER B 658.8342/ Kum/ 31755, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8342/ Kum/ 31754.

132.
Employee relations management P. N. Singh and Neeraj Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education ServicesPvt. Ltd. C2017
Availability: Items available for loan: Main Library (2)Collection, call number: EMPLOYEE R 658.315/ Sin/Kum/ 31767, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.315/ Sin/Kum/ 31766.

133.
Essentials of entrepreneurship and small business management Norman M Scarborough and Jeffrey R Cornwall by
Edition: 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services India Pvt. Ltd C2016
Availability: Items available for loan: Main Library (2)Collection, call number: ENTREPRENE 338.04/ Sca/Cor/ 31772, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 338.04/ Sca/Cor/ 31771.

134.
Essential guide to marketing planning Marian Burk Wood by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services India Pvt. Ltd c2013
Availability: Items available for loan: Main Library (1)Collection, call number: STRATEGIC 658.802/ Woo/ 31770. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.802/ Woo/ 31769.

135.
Financial accounting Sanjay Dhamija by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services India Pvt. Ltd C2015
Availability: Items available for loan: Main Library (4)Collection, call number: FINANCIAL 657.042/ Dha/ 31774, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 657.042/ Dha/ 31773.

136.
Foundations of financial markets and institutions Frank J Fabozzi; Franco Modigliani and Frank Jones by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services India Pvt. Ltd C2016
Availability: Items available for loan: Main Library (1)Collection, call number: BANK AND B 332.1/ Fab/ 31783. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 332.1/ Fab/ 31781. Main Library: Not for loan (1)Collection, call number: BANK AND B 332.1/ Fab/Mod/ 31782.

137.
Global marketing : a decision-oriented approach with special India appraoch Svend Hollensen and Madhumita Banerjee by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd C2010
Availability: Items available for loan: Main Library (2)Collection, call number: INTERNATIO 648.848/ Hol/Ban/ 31792, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 648.848/ Hol/Ban/ 31791.

138.
Global issues : politics, economics, and culture Richard J. Payne by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Ltd. 2015
Availability: Items available for loan: Library Annexe (1)Collection, call number: SOCIOLOGY (CUP /SH ) 303.482/ Pay/ 31790. Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 303.482/ Pay/ 31789.

139.
Human resource management Pravin Durai by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Ltd. 2016
Availability: Items available for loan: Main Library (2)Collection, call number: HUMAN RESO 658.3/ Dur/ 31797, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.3.

140.
Integrated marketing communication Philippe Malaval [et. al.] by
Edition: 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Ltd. c2015
Availability: Items available for loan: Main Library (2)Collection, call number: 658.802/ Mal/ 31800, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.802/ Mal/ 31799.

141.
Intercultural business communication Lillian Chaney by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Ltd. c2014
Availability: Items available for loan: Main Library (2)Collection, call number: BUSINESS E 395.52/ Cha/Mar/ 31803, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 395.52/ Cha/Mar/ 31802.

142.
International economics James Gerber by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Ltd. c2014
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: INTERNATIO 337/ Ger/ 31806. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 337/ Ger/ 31805.

143.
International human resource management : globalization, national systems and multinational companies Tony Edwards and Chris Rees by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Ltd. c2006
Availability: Items available for loan: Main Library (1)Collection, call number: HUMAN RESO 658.3/ Edw/Ree/ 31808. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.3/ Edw/Ree/ 31807.

144.
Macroeconomics: theories and policies Richard T Froyen by
Edition: 10
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd 2014
Availability: Items available for loan: Main Library (1)Collection, call number: MACROECONO 339/ Fro/ 31815. Items available for reference: Main Library: Not For Loan (1)Collection, call number: RECRUITMEN 339/ Fro/ 31814.

145.
Management of banking and financial services Padmalatha Suresh and Justin Paul by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Ltd. c2014
Availability: Items available for loan: Main Library (2)Collection, call number: BANK AND B 332.1068/ Sur/ 31817, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 332.1068/ Sur/ 31816.

146.
Managerial economics Vanita Agarwal by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2013
Availability: Items available for loan: Library Annexe -2 (6th Floor) (10)Collection, call number: 331.152/Aga/31820, ... Items available for reference: Library Annexe -2 (6th Floor): Not For Loan (1)Collection, call number: REFERENCE 331.542/ Aga/ 31819. Main Library: Not for loan (1)Collection, call number: 331.152/Aga/333462.

147.
Market-based management : strategies for growing customer value and profitability Roger Best by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd 2015
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.802/ Bes/ 31822. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.802/ Bes/ 31821.

148.
Marketing research Naval Bajpai by
Publication details: Noida Pearson Education Services Pvt. Ltd. c2015
Availability: Items available for loan: Main Library (1)Collection, call number: MARKETING 658.83/ Baj/ 31826. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.83/ Baj/ 31825.

149.
Marketing issues in SMEs cases from India Neeraj Pandey and Gaganpreet Singh by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2013
Availability: Items available for loan: Main Library (1)Collection, call number: CASE STUDY-REF (CUP /SH ) 658.8072/ Pan/Sin/ 31828. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8072/ Pan/Sin/ 31827.

150.
Microeconomics Hugh Gravelle and Ray Rees by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2014
Availability: Items available for loan: Main Library (1)Collection, call number: MICROECONO 338.5/ Gra/Ree/ 31832. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 338.5/ Gra/Ree/ 31831.

151.
Microeconomics R Glenn Hubbard and Anthony Patrick O'Brien by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd C2008
Availability: Items available for loan: Main Library (1)Collection, call number: MICROECONO 338.5/ Hub/O'br/ 31834. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 338.5/ Hub/O'br/ 31833.

152.
Microeconomics : principles, applications, and tools Arthur O'Sullivan; Steven M Sheffrin and Stephen J Perez by
Edition: 8
Publication details: Noida Pearson Education India c2013
Availability: Items available for loan: Main Library (1)Collection, call number: MICROECONO 338.5/ O'su/She/ 31836. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 338.5/ O'su/She/ 31835.

153.
Principles of direct and database marketing Alan Tapp by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2012
Availability: Items available for loan: Main Library (1)Collection, call number: 658.8(E-MAR)/ Tap/ 31842. Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.8(E-MAR)/ Tap/ 31841.

154.
Preparing effective business plans : an entrepreneurial approach Bruce R. Barringer by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2014
Availability: Items available for loan: Main Library (1)Collection, call number: STRATEGIC 658.4012/ Bar/ 31840. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.4012/ Bar/ 31839.

155.
Principles of economics Karl E. Case, Ray C. Fair andSharon Oster by
Edition: 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Peasron Education Pvt Ltd. 2014
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: ECONOMETRI 330/ Cas/Fai/ 31844. Items available for reference: Library Annexe: Not For Loan (1)Collection, call number: REFERENCE 330/ Cas/Fai/ 31843.

156.
Rural marketing : text and cases C S G Krishnamacharyulu and Lalitha Ramakrishnan by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Ltd. c2011
Availability: Items available for loan: Main Library (2)Collection, call number: RURAL MARK 658.8(RUL)/ Kri/Ram/ 31846, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8(RUL)/ Kri/Ram/ 31845.

157.
Selling and sales management David Jobber and Geofff Lancaster by
Edition: 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2013
Availability: Items available for loan: Main Library (1)Collection, call number: SALES AND 658.81/ Job/Lan/ 31849. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.81/ Job/Lan/ 31848.

158.
Services marketing K. Rama Mohana Rao by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Services Pvt. Ltd c2011
Availability: Items available for loan: Main Library (1)Collection, call number: SERVICES M 658.8(SER)/ Moh/ 31851. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8(SER)/ Moh/ 31850.

159.
Social media marketing Michael G. Solomon by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2015
Availability: Items available for loan: Main Library (1)Collection, call number: E-marketin 658.8(E-MAR)/ Sol/Tut/ 31853. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.8(E-MAR)/ Sol/Tut/ 31852.

160.
Strategic human resource management Greer, Charles R. by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson Education Pvt. Ltd c2001
Availability: Items available for loan: Main Library (1)Collection, call number: HUMAN RESO 658.301/ Gre/ 31855. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REFERENCE 658.301/ Gre/ 31854.

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Circulation Timings: Monday to Saturday: 8:30 AM to 9:30 PM | Sundays/Bank Holiday during Examination Period: 10:00 AM to 6:00 PM