IES Management College And Research Centre

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1.
Barack, Inc. : winning business lessons of the Obama campaign Barry Libert; Rick Faulk by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA FT Press 2009
Availability: Items available for loan: Library Annexe (1)Collection, call number: MANAGEMENT (CUP 19/SH 1TO3) 658/ Lib/Fau/ 27939.

2.
No cover image available
Optimizing a Menu of Multiformat Subscription Plans for Ad-Supported Media Platforms by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: FRAZIER GARY L. JOURNAL OF MARKETING
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 81, No 2\ 5557519JA4.

3.
No cover image available
Indian Automobile Industry and Effective Advertising: A Qualitative Analysis by
Material type: Text Text; Format: print ; Literary form: Not fiction
In: MURTHY, E N MARKETING MANAGEMENT
Availability: Items available for loan: Main Library (1)Collection, call number: Vol 16, No 3/ 5557805JA2.

4.
Social media campaigns of healthcare advertising companies in India by
Edition: PM-15-14 2015-2017
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai IES's Management College and Research Centre April 2017
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: PM/2015-2017/4442206.

5.
Examining the advertising effectiveness of select Parle Campaigns with respect to Mumbai Consumers by
Edition: PG-16-108
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre 43191
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report -Finance PG-Mar/16-18/4442405.

6.
Study of below the line marketing campaigns and its impact on sales of future retail store formats by
Edition: PG-17-81
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1464/PG-Mar/17-19/6661464.

7.
To strategize the develop content for inbound marketing campaigns by
Edition: PG-17-84
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai ; 30-06-2018 ; IES Management College and Research Centre
Availability: Items available for reference: Main Library: Not for loan (1)Collection, call number: Summer pro Sum-1466/PG-Mar/17-19/6661466.

8.
A Study on Creativity in Social Media Campaigns of brands in the Fast Food Industry by
Edition: M-19-16
Material type: Text Text
Publication details: Mumbai IES Management College and Research Centre Apr-22
Availability: Items available for loan: Main Library (1)Collection, call number: Project Report-Marketing MMS-Mar/19-21/4443511.

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