IES Management College And Research Centre

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1.
"APPLIED MANAGEMENT SCIENCE:MODELING, SPREADSHEET ANALYSIS, AND COMMUNICATION FOR DECISION MAKING" by
Edition: 2ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW JERSEY JOHN WILY AND SONS PVT LTD 2004
In: LAWERNCE, JOHN AND PASTERNACK, BARRY APPLIED MANAGEMENT SCIENCE:MODELING, SPREADSHEET ANALYSIS, AND COMMUNICATION FOR DECISION MAKING
Availability: Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 658.4033 / LAW / 4987.

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2.
CONTEMPORARY BUSINESS COMMUNICATION: by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI BIZTANTRA 2007
In: OBER, SCOT CONTEMPORARY BUSINESS COMMUNICATION
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 651.7/OBE/5800.

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3.
CONTEMPORARY BUSINESS COMMUNICATION: by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEWDELHI BIZTANTRA 2007
In: OBER, SCOT CONTEMPORARY BUSINESS COMMUNICATION
Availability: Items available for loan: Library Annexe -2 (6th Floor) (1)Collection, call number: 651.7 / OBE / 5801.

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4.
INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATION: by
Edition: 2ND
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW YORK PRENTICE-HALL OF INDIA PVT LTD 2006
In: CLOW, KENNETH AND BAACK, DONALD INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATION In: CLOW; KENNETH AND BAACK; DONALD INTEGRATED ADVERTISING, PROMOTION AND MARKETING COMMUNICATION
Availability: Items available for loan: Main Library (1)Collection, call number: 659.1 / BAA / 7328.

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5.
UNDERSTANDING HUMAN COMUNICATION: by
Edition: 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2006
In: ADLER, RONALD AND RODMAN, GEORGE UNDERSTANDING HUMAN COMMUNICATION
Availability: Items available for loan: Main Library (1)Collection, call number: 651.7 / ADL / 9193.

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6.
QUANTITATIVE RESEARCH METHODS FOR COMMUNICATION by
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2008
In: WERNCH, JASON AND THOMAS, CANDICE QUANTITATIVE RESEARCH METHODS FOR COMMUNICATION
Availability: Items available for loan: Library Annexe (1)Collection, call number: Text Book 302.2/ WRE/ 16729.

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7.
COMMUNICATION SKILLS by
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2011
In: KUMAR, SANJAY AND LATA, PUSHP COMMUNICATION SKILLS In: KUMAR, SANJAY AND LATA PUSHP COMMUNICATION SKILLS In: KUMAR, SANJAY AND LATA PUSHP COMMUNICATION SKILLS In: KUMAR, SANJAY AND LATA PUSHP COMMUNICATION SKILLS
Availability: Items available for loan: Main Library (3)Collection, call number: BUSINESS C 658.45/ KUM/LAT/ 18333, ... Items available for reference: Main Library: Not For Loan (1)Collection, call number: 658.45/ KUM/LAT/ 21609.
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8.
BUSINESS COMMUNICATION CONNECTING AT WORK by
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2013
In: MUKERJEE, HORY SANKAR BUSINESS COMMUNICATION In: MUKERJEE, HORY SANKAR BUSINESS COMMUNICATION
Availability: Items available for loan: Main Library (1)Collection, call number: Business C 651.7/ MUK/ 18826. Items available for reference: Main Library: Not For Loan (1)Collection, call number: REF 651.7/ MUK/ 18827.

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9.
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BUSINESS COMMUNICATION by
Publication details: NEW DELHI OXFORD UNVERSITY PRESS 2012
In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: GHOSH, T P FINANCIAL ACCOUNTING FOR MANAGERS In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION
Availability: Items available for loan: Main Library (84)Collection, call number: Student co 651.7/RAM/SIN/STUDENT COLLECTION, ... Not available: Main Library: Checked out (97).

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10.
BUSINESS COMMUNICATION MEENAKSHI RAMAN by
Edition: 2
Publication details: NEW DELHI OXFORD UNIVERSITY PRESS 2012
In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION In: RAMAN, MEENAKSHI AND SINGH, PRAKASH BUSINESS COMMUNICATION
Availability: Items available for loan: Main Library (4)Collection, call number: Student co 651.7/RAM/SIN/STUDENT COLLECTION, ... Not available: Main Library: Checked out (2).

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11.
12.
No cover image available
Indian Journal of Marketing Vol. 41
Publication details: New Delhi Indian Journal of Marketing 2012
In: PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH In: PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH In: NANDAN, SHIVA: NANDAN, MONICA ALIGNING CORE BRAND VALUES (CBV) AND CORPORATE SOCIAL RESPONSIBILITY (CSR) TO ENHANCE CORPORATE BRAND EQUITY (CBE): A NON-MONETARY APPROACH In: CHANDEL, KULBHUSHAN: SHARMA, NITYA REVISITING MARKETING STRATEGIES FOR MSMEs IN THE RESILIENT BUSINESS ENVIRONMENT In: PRAKASH, GYAN: PATHAK, PRAMOD UNDERSTANDING RURAL BUYING BEHAVIOUR: A STUDY WITH SPECIAL REFERENCE TO FMCG PRODUCTS In: REDDY, B.S.: K.B. RAMAPPA: PATIL, SURESH S. IMPACT OF AN INNOVATIVE MARKET INFORMATION SYSTEM FOR PULSES IN NORTHERN KARNATAKA In: NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA In: JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL' In: JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL' In: SINHA, PRIYANKA: SINGH, SAUMYA DETERMINANTS OF CONSUMERS' PERCEIVED RISK IN ONLINE SHOPPING : A STUDY In: DZOGBENUKU, ROBERT K.: AHIABOR, GODSON K.: AMOAKO, GEORGE K CUSTOMER SERVICE AND CUSTOMER RETENTION IN GHANA'S BANKING SECTOR : THE CASE OF SG SSB BANK (SOCIETE GENERALE, GHANA) In: PAUL, REEVA A STUDY OF CHANNEL MEMBER SATISFACTION AND ENSUING COMMITMENT IN INTERNATIONAL AND DOMESTIC PHARMACEUTICAL DISTRIBUTION CHANNELS In: KABIRAJ, SAJAL: WALKE, R.C.: YOUSAF, SALMAN THE NEED FOR NEW SERVICE INNOVATION IN HALAL MARKETING In: BHATTACHARYA, SAURABH: ROY, SUBHADIP RURAL CONSUMER BEHAVIOR AND STRATEGIC MARKETING INNOVATIONS: AN EXPLORATORY STUDY IN EASTERN INDIA In: SANTEKELLUR, VADIRAJ JAGANNATHARAO: HOSAMANI, A.P.: SINGH, ANAND AN EMPIRICAL STUDY ON POLITICAL COMMUNICATION IN THE DIGITAL AGE In: GHOSH, AMITAVA: SHARMA, ARPITA TELEVISION PROGRAMMES ON FISHERIES AND AQUACULTURE: A DESCRIPTIVE STUDY In: VERMA, VINOD KUMAR: KUMAR, PRADEEP: KUMAWAT, R.C. MARKET BEHAVIOUR, ARRIVALS, AND PRICE BEHAVIOUR OF CUMIN IN MANDOR MARKET OF JODHPUR DISTRICT, RAJASTHAN In: JHA, SHALINI: SINGH, BHARTI CONSUMER BEHAVIOUR AND MODERATING EFFECT OF FREQUENCY OF VISIT IN RELATION TO ATMOSPHERIC CUES: AN EXPERIMENTAL STUDY In: KANG, BOHYEON THE ANTECEDENTS OF COMMUNICATION IN BUYER-SELLER RELATIONSHIPS In: CHAKRABORTI, RAJDEEP: SINGH, SWETA VOLUNTEER MOTIVATION AND SATISFACTION IN GLOBAL SPORTING EVENTS: A COMPARATIVE STUDY IN THE INDIAN CONTEXT In: CHAVAN, RAJASHRI RAMESH: BHOLA, SARANG SHANKAR WORLD WIDE TOURISM: A REVIEW In: GADHAVI, DHARMESH D.: SHUKLA, YUPAL S.: PATEL, JAYESH D. MODERATING ROLE OF CAUSE RELATED MARKETING CAMPAIGN BETWEEN ATTITUDE TOWARDS PRODUCTS AND PURCHASE INTENTION: AN EXPERIMENTAL ANALYSIS In: SATHISH, A.S.: VENKATESAKUMAR, RAMAKRISHNAN EXPLORING THE DIMENSIONS OF PILGRIMS EXPERIENCES In: ALEX, JOJI N.: THOMAS, JITHIN BRAND CREDIBILITY AND PURCHASE INTENTION AMONG USERS OF SHOPPING AND CONVENIENCE GOODS: THE MODERATING ROLE OF BRAND INVOLVEMENT In: PAUL, REEVA: BEDI, MONICA NUTRITION LABEL USAGE: AN EMPIRICAL STUDY OF CONSUMER RESPONSE IN INDIA In: MISHRA, ADITYA S. MATCH-UP ON PHYSICAL ATTRACTIVENESS: EFFECTIVENESS OF CARTOON SPOKES - CHARACTER AND HUMAN SPOKESPERSON In: SUHARWARDI, MOHD. AZHAR: HAKIM, IQBAL AHMAD THE INDIAN RURAL MARKET : EMERGING OPPORTUNITIES AND CHALLENGES In: NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA In: CHAVADI, CHANDAN A.: HIRAMATH CHETAN V.: HYDERABAD, RAJU L. CUSTOMER LOYALTY APPRAISAL BASED ON STORE CHARACTERISTICS: AN ALTERNATIVE APPROACH In: RAYCHAUDHURI, P.S. CHALLENGING THE FEMALE STEREOTYPES IN INDIAN TELEVISION ADVERTISEMENTS: THE WOMEN CONSUMERS' PERSPECTIVES In: AMSAVENI, R.: KOKILA, R. A STUDY ON SATISFACTION LEVELS OF WORKING WOMEN TOWARDS TWO WHEELERS IN COIMBATORE, TAMIL NADU In: MAHENDRU, MANDEEP: DE, KALYAN K. MULTIVARIATE RELATION BETWEEN ADVERTISEMENT, SALES, AND PROFITS : A STUDY ON THE INDIAN FMCG INDUSTRY In: KOTNI, V.V. DEVI PRASAD PERCEPTION OF THE RETAILERS TOWARDS MARKETING MIX STRATEGIES: AN EMPIRICAL CASE STUDY ON THE SOFT DRINK MARKET IN VISAKHAPATNAM In: GROVER, D.K: SINGH, J.M.: SINGH, JASDEV: KUMAR, SANJAY IMPACT OF EMERGING AGRIBUSINESS ESTABLISHMENTS ON POTATO MARKETING IN PUNJAB In: BOTHRA, NEHA LOUIS VUITTON, GUCCI, AND AUDI: THE LUXURY RETAIL SECTOR IN INDIA - WILL IT GROW OR GO? In: PANDA, RAJESH: SWAR, BIRANCHI NARAYAN: MUKERJEE, KAUSHIK FACTORS AFFECTING BRAND TRUST : AN EXPLORATORY INVESTIGATION AMONG INDIAN RETAIL CONSUMERS In: JAIN, NEERAJ KUMAR: THAKAR, G.D. FACTORS OF PRODUCT CUSTOMIZATION FOR THE 1200CC PASSENGER CAR SEGMENT : AN EMPIRICAL STUDY IN CENTRAL INDIA In: KAR, SURJIT KUMAR: BHOI, MONALISA USED DURABLES AND ONLINE BUYING AN ATTITUDINAL STUDY OF INDIAN YOUTH In: MITTAL, RASHMI: SINGH, ANANTA R. A STUDY ON THE IMPAT OF INFRASTRUCTURE ELEMENTS ON ASPIRING HOME BUYERS IN THE NATIONAL CAPITAL REGION In: THAKUR, CHANDAN AN EMPIRICAL STUDY OF ATTITUDE TOWARD CAUSE RELATED MARKETING PROGRAMS AMONG YOUNG INDIAN CONSUMERS In: DEY, DIPANJAN KUMAR FACTORS AFFECTING SERVICE ACCEPTANCE IN ORGANIZATIONAL BUYING OF SERVICES: AN EMPIRICAL EXAMINATION
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13.
No cover image available
Indian Journal of Marketing Vol. 41
Publication details: New Delhi Indian Journal of Marketing 2012
In: PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH In: PAPPACHAN, JOEMON: KOSHY, MOLI P. ATTRIBUTE-LEVEL PERFORMANCE DIMENSIONS OF AIRLINE SERVICE QUALITY : A FACTOR ANALYSIS APPROACH In: NANDAN, SHIVA: NANDAN, MONICA ALIGNING CORE BRAND VALUES (CBV) AND CORPORATE SOCIAL RESPONSIBILITY (CSR) TO ENHANCE CORPORATE BRAND EQUITY (CBE): A NON-MONETARY APPROACH In: CHANDEL, KULBHUSHAN: SHARMA, NITYA REVISITING MARKETING STRATEGIES FOR MSMEs IN THE RESILIENT BUSINESS ENVIRONMENT In: PRAKASH, GYAN: PATHAK, PRAMOD UNDERSTANDING RURAL BUYING BEHAVIOUR: A STUDY WITH SPECIAL REFERENCE TO FMCG PRODUCTS In: REDDY, B.S.: K.B. RAMAPPA: PATIL, SURESH S. IMPACT OF AN INNOVATIVE MARKET INFORMATION SYSTEM FOR PULSES IN NORTHERN KARNATAKA In: NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA In: JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL' In: JADE, RADHIKA: VALLETI, MURUGAIAH CONCEPTUAL PAPER PROPOSING THE 'VISHVAS-VALLETI CONSUMER EMPOWERMENT MODEL' In: SINHA, PRIYANKA: SINGH, SAUMYA DETERMINANTS OF CONSUMERS' PERCEIVED RISK IN ONLINE SHOPPING : A STUDY In: DZOGBENUKU, ROBERT K.: AHIABOR, GODSON K.: AMOAKO, GEORGE K CUSTOMER SERVICE AND CUSTOMER RETENTION IN GHANA'S BANKING SECTOR : THE CASE OF SG SSB BANK (SOCIETE GENERALE, GHANA) In: PAUL, REEVA A STUDY OF CHANNEL MEMBER SATISFACTION AND ENSUING COMMITMENT IN INTERNATIONAL AND DOMESTIC PHARMACEUTICAL DISTRIBUTION CHANNELS In: KABIRAJ, SAJAL: WALKE, R.C.: YOUSAF, SALMAN THE NEED FOR NEW SERVICE INNOVATION IN HALAL MARKETING In: BHATTACHARYA, SAURABH: ROY, SUBHADIP RURAL CONSUMER BEHAVIOR AND STRATEGIC MARKETING INNOVATIONS: AN EXPLORATORY STUDY IN EASTERN INDIA In: SANTEKELLUR, VADIRAJ JAGANNATHARAO: HOSAMANI, A.P.: SINGH, ANAND AN EMPIRICAL STUDY ON POLITICAL COMMUNICATION IN THE DIGITAL AGE In: GHOSH, AMITAVA: SHARMA, ARPITA TELEVISION PROGRAMMES ON FISHERIES AND AQUACULTURE: A DESCRIPTIVE STUDY In: VERMA, VINOD KUMAR: KUMAR, PRADEEP: KUMAWAT, R.C. MARKET BEHAVIOUR, ARRIVALS, AND PRICE BEHAVIOUR OF CUMIN IN MANDOR MARKET OF JODHPUR DISTRICT, RAJASTHAN In: JHA, SHALINI: SINGH, BHARTI CONSUMER BEHAVIOUR AND MODERATING EFFECT OF FREQUENCY OF VISIT IN RELATION TO ATMOSPHERIC CUES: AN EXPERIMENTAL STUDY In: KANG, BOHYEON THE ANTECEDENTS OF COMMUNICATION IN BUYER-SELLER RELATIONSHIPS In: CHAKRABORTI, RAJDEEP: SINGH, SWETA VOLUNTEER MOTIVATION AND SATISFACTION IN GLOBAL SPORTING EVENTS: A COMPARATIVE STUDY IN THE INDIAN CONTEXT In: CHAVAN, RAJASHRI RAMESH: BHOLA, SARANG SHANKAR WORLD WIDE TOURISM: A REVIEW In: GADHAVI, DHARMESH D.: SHUKLA, YUPAL S.: PATEL, JAYESH D. MODERATING ROLE OF CAUSE RELATED MARKETING CAMPAIGN BETWEEN ATTITUDE TOWARDS PRODUCTS AND PURCHASE INTENTION: AN EXPERIMENTAL ANALYSIS In: SATHISH, A.S.: VENKATESAKUMAR, RAMAKRISHNAN EXPLORING THE DIMENSIONS OF PILGRIMS EXPERIENCES In: ALEX, JOJI N.: THOMAS, JITHIN BRAND CREDIBILITY AND PURCHASE INTENTION AMONG USERS OF SHOPPING AND CONVENIENCE GOODS: THE MODERATING ROLE OF BRAND INVOLVEMENT In: PAUL, REEVA: BEDI, MONICA NUTRITION LABEL USAGE: AN EMPIRICAL STUDY OF CONSUMER RESPONSE IN INDIA In: MISHRA, ADITYA S. MATCH-UP ON PHYSICAL ATTRACTIVENESS: EFFECTIVENESS OF CARTOON SPOKES - CHARACTER AND HUMAN SPOKESPERSON In: SUHARWARDI, MOHD. AZHAR: HAKIM, IQBAL AHMAD THE INDIAN RURAL MARKET : EMERGING OPPORTUNITIES AND CHALLENGES In: NANDI, RAVI: BOKELMANN: BOKELMANN, WOLFGANG: GOWDRU, NITHYA VISHWANATH: DIAS, GUSTAVO CONSUMER PREFERENCES AND INFLUENCING FACTORS FOR PURCHASE PLACES OF ORGANIC FOOD PRODUCTS: EMPIRICAL EVIDENCE FROM SOUTH INDIA In: CHAVADI, CHANDAN A.: HIRAMATH CHETAN V.: HYDERABAD, RAJU L. CUSTOMER LOYALTY APPRAISAL BASED ON STORE CHARACTERISTICS: AN ALTERNATIVE APPROACH In: RAYCHAUDHURI, P.S. CHALLENGING THE FEMALE STEREOTYPES IN INDIAN TELEVISION ADVERTISEMENTS: THE WOMEN CONSUMERS' PERSPECTIVES In: AMSAVENI, R.: KOKILA, R. A STUDY ON SATISFACTION LEVELS OF WORKING WOMEN TOWARDS TWO WHEELERS IN COIMBATORE, TAMIL NADU In: MAHENDRU, MANDEEP: DE, KALYAN K. MULTIVARIATE RELATION BETWEEN ADVERTISEMENT, SALES, AND PROFITS : A STUDY ON THE INDIAN FMCG INDUSTRY In: KOTNI, V.V. DEVI PRASAD PERCEPTION OF THE RETAILERS TOWARDS MARKETING MIX STRATEGIES: AN EMPIRICAL CASE STUDY ON THE SOFT DRINK MARKET IN VISAKHAPATNAM In: GROVER, D.K: SINGH, J.M.: SINGH, JASDEV: KUMAR, SANJAY IMPACT OF EMERGING AGRIBUSINESS ESTABLISHMENTS ON POTATO MARKETING IN PUNJAB In: BOTHRA, NEHA LOUIS VUITTON, GUCCI, AND AUDI: THE LUXURY RETAIL SECTOR IN INDIA - WILL IT GROW OR GO? In: PANDA, RAJESH: SWAR, BIRANCHI NARAYAN: MUKERJEE, KAUSHIK FACTORS AFFECTING BRAND TRUST : AN EXPLORATORY INVESTIGATION AMONG INDIAN RETAIL CONSUMERS In: JAIN, NEERAJ KUMAR: THAKAR, G.D. FACTORS OF PRODUCT CUSTOMIZATION FOR THE 1200CC PASSENGER CAR SEGMENT : AN EMPIRICAL STUDY IN CENTRAL INDIA In: KAR, SURJIT KUMAR: BHOI, MONALISA USED DURABLES AND ONLINE BUYING AN ATTITUDINAL STUDY OF INDIAN YOUTH In: MITTAL, RASHMI: SINGH, ANANTA R. A STUDY ON THE IMPAT OF INFRASTRUCTURE ELEMENTS ON ASPIRING HOME BUYERS IN THE NATIONAL CAPITAL REGION In: B. SAJU: RAJAN, KALYANI RANGA IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON CUSTOMER LOYALTY AND THE MEDIATING ROLE OF AFFECTIVE IDENTIFICATION In: THAKUR, CHANDAN AN EMPIRICAL STUDY OF ATTITUDE TOWARD CAUSE RELATED MARKETING PROGRAMS AMONG YOUNG INDIAN CONSUMERS In: DEY, DIPANJAN KUMAR FACTORS AFFECTING SERVICE ACCEPTANCE IN ORGANIZATIONAL BUYING OF SERVICES: AN EMPIRICAL EXAMINATION In: MISHRA, PALLABI PERSUADING EFFECT OF STORE AESTHETICS ON SHOPPERS' PURCHASE INTENTIONS : THE GENDER DIFFERENCE In: SRIVASTAVA, MALLIKA: BHANOT, DHRUV: TAMHANE, TARINI REBRANDING OF GERMAN BAKERY, PUNE : A CASE STUDY
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